social change

Question 1

definition

Answer 1

occurs when whole societies rather than just an individuals adopt new attitudes beliefs and ways of doing things

Question 2

drawing attention

Answer 2

in order for a social change to occur, the majority must first of all be made aware of the need of chnage

Question 3

consistency

Answer 3

displaying consistency of a viewpoint and intended outcome is beneficial in bringing about social chnage

Question 4

deeper processing

Answer 4

more people think about the issues at hens eather than blindly accepting it the more they will in turn be able to challenge the existing sicilian norms to bring about chnage

Question 5

augmentation principle

Answer 5

when the majority pays attention to selfless and risky actions

Question 6

snowball effect

Answer 6

majority knows that a social change has occurred but the source of the change and the message itself

Question 7

social crytoamnesia

Answer 7

majority knows a social chnage has occurred but the source of the chnage and the message itself has become dissociated

Question 8

lessons from conformity

Answer 8

ashe highlighted the importance of dissent in one of his variations in which one confederate

Question 9

strength-research support for normative influences

Answer 9

Nolar et al investigated whether social infleunce processes led to a reduction in energy consumption in a community

Question 10

strength-minority influence explains change

Answer 10

Nemeth claims social change is due to the type of thinking that minorities inspire

Question 11

weakness-role of deeper processing

Answer 11

deeper processing may not play a role in how minorities bring about social change

Question 12

strength-idiographic and nomothetic approach

Answer 12

reports of social change within society can involve concepts that have not been, or cannot be tested empirically which means that they lack scientific credibility