Situational context - PESTEL-E Flashcards
Political
Government, party politics, public policy and administration, local government, pressure groups and public opinion, EU and international organisations
Economic
Macroeconomic policy, global trends, size of firms, profits, public spending, wages and salaries, exchange rates, employment and unemployment, and labour markets
Socio-cultural
Demography by age and size, working population, gender, ethnicity, education and training, social values and beliefs
Technological
Information and communication technologies, robotics, technological change, medical advances, social media, email, intranet, video conferencing and flexibility
Environmental
Sustainability, conserving natural resources, carbon footprint, protecting the environment; links to values
Legal
Employment law, contract law, health and safety, codes of practice, regulatory bodies, European Court of Justice, EU employment regulations
Ethical
Balancing stakeholder interests, ethical business relations, ethical production, ethical workplace, employee welfare, human rights and corporate social responsibility