Session 2 Flashcards

1
Q

Information Technology (IT)

A

Studying technology + the management + process of information, in large organization

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2
Q

Information Systems (IS)

A

System that collects + process data (info) and provides it to managers at all levels for decision making, planning, and implementing

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3
Q

MIS Behavior Approaches

A

Sociology, economics, psychology

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4
Q

MIS Technical Approaches

A

Management Science, computer science, operations research

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5
Q

information systems

A

organizations, management, technology

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6
Q

IT Investment vs Total investment

A

IT investment has continued to grow 33% over the period of time (1999-2013), well total investment has increased + decreased. 2001-2003: .com bubble burst
2009: banking housing crisis
IT investment is more stable

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7
Q

Strategic Business Objectives of IT

A
  1. Operational Excellence
  2. New products, services, business models
  3. Customer & Supplier intimacy
  4. Improved decision making
  5. Competitive advantage
  6. Survival
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8
Q

operational excellence

A

UPS and logistic excellence: no room for error, have to have proper operating system

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9
Q

New products, service, and business model

A

Uber + disruption of taxi industry

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10
Q

customer and supplier intimacy

A

mandarian oriental’s personalized guest experience. profile customer (TV channels, room temp, blind shades, etc)

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11
Q

improved decision making

A

verizon’s customers service and IT support: customer support uses software to assist customers. shorten time, more efficient

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12
Q

competitive advantage

A

Walmart & competition : connects inventory in all store location

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13
Q

survival

A

blockbuster vs online streaming

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14
Q

Complementary Assets

A

Organizational assests
managerial assets
social assets

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