role of marketing Flashcards

1
Q

role of marketing (S)

A

strategic role of marketing good and services

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2
Q

role of marketing (I)

A

interdependence with other key business function

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3
Q

role of marketing (PSM)

A

product, selling, marketing approaches

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4
Q

role of marketing (Types)

A

types of markets- resource, industrial, intermediate, consumer, mass, niche

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