marketing processes

Question 1

marketing processes (S)

Answer 1

situational analysis- SWOT, product life cycle

Question 2

marketing processes (M)

Answer 2

market research

Question 3

marketing processes (E)

Answer 3

establishing market objectives

Question 4

marketing processes (I)

Answer 4

identifying target markets

Question 5

marketing processes (D)

Answer 5

developing market strategies

Question 6

marketing processes (I2)

Answer 6

implementation, monitoring and controlling - developing a financial forecast, comparing planned results, revising market strategies