RM3- Self-Report Methods, Quantitative and Qualitative Data Flashcards
self-report methods
forms of research where the participants give their own accounts and provide information about their own feelings, thoughts and behaviours on a topic
what data do self-report methods gather?
quantitative and qualitative
what type of data is easier to analyse
quantitative
what type of data provides more detail
qualitative
quantitative data
measure of values or amounts
-numerical
qualitative data
data representing information and concepts collected through interviews, open questions and content analysis. It allows researchers to develop insights into the nature of subjective experiences, opinions and feelings.
likert scale
a scale used to represent people’s attitudes to a topic
investigator effects
occur when a researcher unintentionally or unconsciously influences the outcome of any research they are conducrting
anonymity
condition of being anonymous
population validity
the extent to which the sample can be generalised to similar and wider population
replicabiltity
obtaining the same results if the experiment is repeated exactly in the same way with similar conditions and methods.
reliability
the consistency of the findings or results of a psychology research study- staying the same?
validity
the test measures are precisely what is aimed to be measured, so the data collected is accurate
what are questionnaires?
involve providing participants with a written set of questions to complete
evaluation points of questionnaires
- little interaction between researcher and participant
-less chance for demand characteristics or investigator bias
-may be confusion amongst understanding questions - questions are fixed and the same
-use standardisation, can be easily replicated to show reliability
-doesn’t give flexibility into exploring something in more depth - can be given face-to-face, post or online
-online is quicker, faster for responses and cheaper
-post takes longer, effort and may not respond
-face to face will not be misleading, risk of bias and investigator effects.