Research methods Flashcards
6 types of observations
naturalistic vs structured
overt vs covert
participant vs non-participant
event sampling
observer records the number of times a certain behaviour occurs
Time sampling
observer records behaviour at perceived intervals
content analysis
typically used as a research tool to analyse the certain content for the incidence of certain words books filmks
usually use coding units
- enable comparisons and contrasts
- done in own time
- can be repeated
- gain inter-rater reliability
- some results subtle and missed
- subjective
Observations
no control
look for patterns
no cause and effect
inter rate reliability
extraneous variable
variable that needs to be controlled
situational variable
variable such as the environment
participant variable
affected by mood of participants
confounding variable
variables not controlled and effects results
counterbalancing
RMD when there is a problem with order effects
randomisation
IGD when there is a problem with ppts variables
internal validity
testing what you intent to test
external validity
extent to which findings can be generalised to other settings
ecological validity
extent to which findings still explain behaviour in different situations
predictive validity
able to accurately predict same future behaviour from results
concurrent validity
comparing questions to another test to see if they agree
face validity
seeing if the question makes sense
inter-rater reliability
assessed by comparing results from 2 or more raters
internal reliability
consistency of measure within itself
test-retest
measure of whether something varies from one time to another
researcher effects
researchers expectations (bias) may encourage certain behvaiours
demand characteristics
behaving in a way that they think should fit with what they perceive the aim of the study to be
nominal data and example
where data forms discrete categories e.g. hair colour
ordinal data
level of measurement when numbers are rankings
stratified sampling
when sample contains a proportional representation of target population
social desirability
respondent does not give genuine answer but one thats desirable to social norms
survey
self-report method to gather info
questionnaire
consist of questions
closed questions
fixed answers
4 BPS ethical guidelines
respect
responsibly
competence
integrity
hypothesis
statement about the effect of the IV on the DV
directional hypothesis (1 tailed)
specific outcome is clear
non-directional hypothesis (2 tailed)
not sure what the effect will be
null hypothesis
a statement of no difference
range
difference between the highest and lowest
- affected by extreme scores