Research Methods Flashcards
Population
A group of people who are the focus of the researcher’s interests, from which a smaller sample is drawn
Sample
A group of people who take part in a research investigation. The sample is drawn from a target investigation and is presumed to be representative of the population, i.e. it stands ‘fairly’ for the population being studied
What is a Sampling techniques
The method used to select people from the population
Bias in sampling
In the context of sampling, when certain groups are over-or under-represented within the sample selected. For instance, there may be too many younger people or too many people of one ethnic origin in a sample. This limits the extent of which generalizations can be make to the target population
Generalization
The extent to which findings and conclusions from a particular investigation can be broadly applied to the population. This is possible if the sample of participants is representative of the target population
What is an experimental method
Involves the manipulation of an IV to measure the effect on the DV
Types of experimental methods
- lab
- field
- natural
- quasi
What is the aim
A general statement of what the researcher intends to investigate
The purpose of the study
What is a hypothesis
A clear, precise, testable statement that states the relationship between the variables to be investigated
- stated at the outset of any study
What are the types of hypotheses
- experimental
- alternative
- directional
- non-directional
What is a directional hypothesis
States the direction of the difference of relationship
- states how the IV will effect the DV
- only use if there is enough background research to predict the results
What is a non-directional hypothesis
Does not state the direction of the difference of relationship
- will only say that there will be a difference
What is an experimental hypothesis
When an experimental method will be used
What is an alternative hypothesis
When a non-experimental method will be used
- observation
What is the general formula for writing a hypothesis
There will be a significant difference in (DV) between (IV CONDITION 1) and (IV CONDITION 2)
Why do you need both a hypothesis and a null hypothesis
So that at the end you are able to accept and reject one
Why do you operationalize the variables in a hypothesis
- usually what is being tested in not easy to define
- operationalizing variables allows them to be as measurable as possible
- give exact values
What is an independent variable
The part of the investigation that is manipulated by the researcher so that the effect on the DV can be measured
What is the dependant variable
The variable that is being measured by the researcher
- an effect of the DV should be caused by the change in the IV
What is operationalisation
Clearly defining variables in terms of how they can be measured
What is the formula for a null hypothesis
There will be no significant difference in the (DV) between the (2 IVs), and that any difference seen is DUE TO CHANCE
What are extraneous variables
Any variable, other than the IV, that may effect the DV if it is not controlled
What is a confounding variable
A kind of EV that varies systematically with the IV
- if there is a change in the DV it is due to the IV or confounding variable
What are demand characteristics
Any cue from the researcher/ research situation that may be interpreted by participants as revealing the purpose of the investigation
- may lead to participants changing their behavior
What are investigator effects
Any effect of the investigator’s behavior of the research outcome
- anything from the design of the study
- to the interaction with the participants
What is randomization
The use of chance methods to control for the effects of bias when designing materials and deciding the order of experimental conditions
What is standardization
Using exactly the same formalised procedures and instructions for all participants in a research study
What are the two types of extraneous variables
- participant variables
- situational variables
What are participant variables
Any individual differences between participants that may effect the DV
- age
- personality
- gender
What are situational variables
Any features of the experimental situation that may effect the DV
- noise
- time of day
- weather
What is a pilot study
A small-scale version of an investigation that takes place before the real investigation happens
- check that procedures, materials, measurements work
- allow the researcher to make changes or modifications if necessary (method or procedure)
- uses a smaller sample group that would actually be used in the real investigation (target population)
- NOT carried out to test ethical issues
- pilot study must be ethical before being carried out
What is a single blind procedure
Any information that might create expectations is not revealed into the end of the study to control for the confounding effects of demand characteristics
What is a double blind procedure
Neither the participants nor the researcher who conducts the study is aware of the aims of the investigation
What is a control group
Allows you to set a base line for the investigation
- comparison
What is an experimental design
The different ways in which participants can be organized in relation to the experimental conditions
What are the different types of experimental designs
- independent group
- repeated measures
- matched pairs
What is an independent group design
- when two separate groups of participants experience two different conditions of the experiment
- one group in the experimental group and the other is the control group
What is repeated measures
All participants take part in all conditions of the experiment
What is the matched pairs design
Pairs of participants are first matched on some variables that may effect the DV
- one member of the pair is assigned to condition A and the other to condition B
What is random allocation
An attempt to control for participant variables in an independent groups design which ensures that each participant has the same chance of being in one condition as any other
What is counterbalancing
An attempt to control for the effects of order in a repeated measures design
- half the participants experience the conditions in one order and the other half in the opposite order
What is a lab experiment
An experiment that takes place in a controlled environment within which the researcher manipulates the IV and records the effect on the DV, which maintaining strict control of extraneous variables
What is field experiments
An experiment that takes place in a natural setting within which the researcher manipulates the IV and records the effect on the DV
What are natural experiments
An experiment where the change in the IV is not brought about by the researcher but would have happened even if the researcher had not been there. The researcher records the effects on a DV they have decided on
What is a quasi-experiment
A study that is almost an experiment but lacks bey ingredients. The IV has not been determined by anyone - the variables simply exist, such as being old or young.
What are ethical issues
Theses arise when a conflict exists between the rights of participants in research studies and the goals of research to produce authentic, valid and worthwhile data
What is the BPS code of ethics
A quasi-legal document produced bu the British Psychology Society (BPS) that instructs psychologists in the UK about what behavior is and is not acceptable when dealing with participants. The code is built around four major principles: respect, competence, responsibility and integrity
What are the disadvantages of repeated groups/measures
- each participant has to do at least two tasks
- the order of theses tasks may be significant ORDER EFFECT
- can create BOREDOM which could deteriorate performance
- could IMPROVE performance
- demand characteristics
Advantages of repeated measures/groups
- the participant variables are controlled
- fewer participants needed
Disadvantages of independent measures/groups
- not the same participant variables
- confounding variables
- reduces validity - uses random allocation
Individual differences between participants reduces internal validity
Advantages of independent measures/groups
- the order doesn’t effect the investigation
- avoids order effect
- less chance of demand characteristics
Advantages of matched pairs
- participants are only in one condition
- less chance of demand characteristics
- avoids order effect
- minimizes participant variables
Disadvantages of matched pairs
- participants can never be matched perfectly
- pre test may be required to help with matching
What are order effects
The effect that the order of an investigation is carried out
Strengths of lab experiments
- easy to control variables
- have a high internal validity
Limitations of lab experiments
- people know there in an experiment
- demand characteristics
- act unnaturally
- in a place there not familiar with
- might lack generalizability
- low external validity
Strength of field experiments
- people behave more naturally
- higher mundane realism
- produce more valid and authentic behavior
- high external validity
Limitations of field experiments
- lost control of some factors
- extraneous variables
- ethical issues
- cannot consent
- invasion of privacy
Strength of natural experiments
- natural behavior
- high external validity
Limitations of natural experiments
- take a long time
- hard to repeat
- might have other factors
- reduce generalizability
- less cause and effect
Strengths of quasi experiments
- controlled conditions
- share some strengths with lab experiments
Limitations of quasi experiments
- confounding variables
- they cannot claim the IV has caused any observed change
Description of random sampling
- all members of the target population have an equal chance to be selected
- obtain a complete list of all the members in the target population
- all names are assigned a number
- using a lottery method the sample group is selected
Strengths of random sampling
- potentially unbiased
- extraneous variables should be equally divided between the different groups
- increasing internal validity
Limitations of random sampling
- can be biased
- all of one group may be picked when there are others in the target population (age, gender…)
- some groups might not be represented
- the sample might not represent the target population fairly
Description of opportunity sampling
Researcher asks whoever is around at the time of their study if they are willing and available to take part in their investigation
Strengths of opportunity sampling
- convenient
- method is much less costly as you do not need a list of members
- this allows for researchers to complete investigations quicker
Limitations of opportunity sampling
Two forms of bias
- the sample is unrepresentative of the target population
- specific area meaning it cannot be generalized
- the researcher has complete control over who they pick which could lead to researcher bias
Description of volunteer sampling
- involves participants selecting themselves to be a part of the investigation
- the researcher may place an advert in the newspaper or willing participants may raise there hand when asked
Advantaged of volunteer sampling
- easy
- it requires minimal input allowing it to be completed faster
- the researcher ends up with participants who are more engaged
Limitations of volunteer sampling
- volunteer bias
- asking for volunteers may attract certain people
- this can lead to the results not being generalized
Description of systematic sampling
- every nth member of the target population is selected
- n = size of target population / sample size
- a sampling frame and sampling system is used
- they then work through the list to get their sample groups
Strengths of systematic sampling
- objective
- once the selection system has been established the researcher has no influence over who is chosen
- allows for no bias
Limitations of systematic sampling
- this method takes a long time
- participants may refuse to take part, resulting in volunteer sampling
- same limitations as random sampling
Description of stratified sampling
- the researcher identifies the different strata making up the population
- the proportions are then worked out
- the participants from each stratum as then found using random sapling
What is a strata
A sub groups of the population
- age
- gender
- hair colour
Strengths of stratified sampling
- produces a representative sample because it is designed to accurately reflect the composition of the population
- this allows the results to be generalized
Limitations of stratified sampling
- if the researcher doesn’t know the stratas they can’t use this sampling
- the identified strata cannot reflect all the ways that people are different
- complete representation of the target population is not possible
What is validity
How accurate something is
- accuracy
What is internal validity
Whether or not the extraneous variables are causing the change in the dependent variable
- yes = low internal validity
- no = high internal validity
What is external validity
How well the results of the study can be generalized outside the study itself
What is ecological validity
Do the findings really represent other situational places and condition
What is mundane realism
Is the task like a real life task
What are some of the 1990 BPS ethical guidelines
- informed consent
- deception
- right to withdraw
- protection from harm
- privacy
- confidentiality
- debriefing
What are ethics
Conforming to accepted professional standards of conduct
- what you can and cannot do
What is informed consent
- participants have been told the aims of the investigation before hand
- allows them to make informed choices
- told their rights (RTW…)
- parental consent (-16)
- no payment can be made if it can induce risk taking behavior
- safeguarding
What are demand characteristics
- when participants might change their behavior after being told what they are doing
What is retrospective consent
Asking the participants if they can use their results after the investigation has happened
What is presumptuous consent
As a group of people simular to the ones you want to study and use their answers to presume
What is prior-general consent
Giving the participants a list of studies that they might do and get them to pick the ones they are happy to do
What is right to withdraw
- participants need to know they can withdraw at any time
- still must be payed in full
- may be done retrospectively by refusing permission for their data to be used
- must use language that participants are able to understand (young children, second language)
What are the different types of consent
- informed consent
- retrospective consent
- presumptuous consent
- prior-general consent
What is consent
When participants are allowing for something to happen
What is deception
Deliberately misleading or withholding information from participants
- allowed but should be avoided
- must have strong medical or scientific justification
- have to talk to a disinterested colleague or ethics committee before doing anything involving deception
Solutions for using deception
- use prior-general consent (must contain a deception investigation)
- use presumptuous consent
- give participants the right to withdraw
What is protection from harm of participants
- should be protected from physical or mental harm
- no more then they would experience in daily life
- participants should be asked about health factors/risks
- must be able to contact investigators at a later date
What is confidentiality
Our rights written in law under the Data Protection Act
What is privacy
Participants have the right to control information about themselves
Confidentiality in investigations
- when you collect data is has to remain private
- anonymity
- use initials
- lock results away
- legislations should be adhered to
- if confidentiality cannot be guaranteed participants should be made aware
Privacy in investigations
- can only carry out observations in public places unless you have been given permission before
- results have to be confidential: invasion of privacy
What is debriefing
- tell participants the real purpose of you investigation
- participants leave in the same state that they arrived
- must allow participants to ask questions
Giving advice and colleagues in investigations
- your duty to inform participants if they need help
- do not give advice if not your field
- must provide counseling if required afterwards
- watch other psychologists
- if they break codes
- tell them what they might need to do
- encourage them to rethink
What is an incentive to take part
Something that a participant is given to make them do the investigation
- participants shouldn’t be bribed or promised rewards
- money
What is a pilot study
A small scale version of an investigation that takes place before the real investigation
What is the aim of a pilot study
Allows the researchers to make changes or modifications if necessary
What type of studies can pilot studies be used for
All type of experimental methods
- experiments
- questionnaires
- interviews
What is a single blind procedure
Participants aren’t told the aim of the investigation
- what condition they are in
- if there are other conditions
What is the advantage of single bind procedures
Any information that might create expectations is not revealed until the end of the investigation
- participant bias
what is the disadvantage of single blind procedures
The researcher knows what is happening
- demand characteristics
What is a double blind procedure
Neither the participants nor the researcher is aware of the aims of the investigation
What is the control group
The baseline group
What is the purpose of having a control group
Allows for comparison
What does a large difference between the experimental group and control group show
The cause of the effect was the independent variable
What are the different type of observation
- naturalistic
- controlled
- covert
- overt
- participant
- non-participant
What is naturalistic observation
Watching and recording behaviour in the setting within which it would normally occur
What is controlled observation
Watching and recording behaviour within a structured environment
- some variables are managed
What is covert observation
Participants behaviour is watching and recorded without their knowledge and consent
What is overt observation
Participants behaviour is watched and recorded with their knowledge and consent