Rational economic behaviour Flashcards

Aspects of behavioural economic theory -> Individual economic decision making -> Microeconomics

1
Q

What is the assumption behind the traditional view of rational economic behaviour?

A

Individuals are perfectly rational, fully informed, use perfect logic, and aim to achieve maximum economic gain.

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2
Q

Why is the traditional view of rational economic behaviour critiqued?

A

It is rarely applicable in real-world decision-making due to constraints on information, processing ability, and time.

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3
Q

What is bounded rationality?

A

Rationality is limited by imperfect information, limited mental processing ability, and time constraints, leading individuals to satisfice rather than maximize utility.

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4
Q

What are the three main limitations of bounded rationality?

A
  1. Imperfect information: Individuals cannot know all alternatives and their consequences.
  2. Limited mental processing ability: Cognitive capacity to analyze complex situations is finite.
  3. Time constraints: Decisions often need to be made quickly.
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5
Q

How does bounded rationality apply to microeconomics?

A
  • Explains suboptimal consumer and producer decisions.
  • Relevant in markets with information asymmetry.
  • Justifies policies aimed at simplifying choice, such as nudges or default options.
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6
Q

What is bounded self-control?

A

The tendency of individuals to fail to act in their long-term interest due to limited self-control.

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7
Q

Provide an example of bounded self-control.

A

Breaking New Year’s resolutions.

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8
Q

How does bounded self-control relate to economics?

A
  • Explains overconsumption of harmful goods (e.g., smoking, unhealthy food).
  • Highlights the role of behavioural interventions like commitment devices (e.g., savings plans).
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9
Q

What is dual-system thinking as proposed by Daniel Kahneman?

A

A theory distinguishing between System 1 (fast thinking) and System 2 (slow thinking).

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10
Q

What are the characteristics of System 1 (fast thinking)?

A
  • Intuitive, instinctive, and automatic.
  • Quick decision-making with minimal effort.
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11
Q

Provide examples of System 1 thinking.

A
  • Buying coffee or groceries.
  • Reacting instinctively in a familiar situation
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12
Q

What are the advantages of System 1 thinking?

A
  • Efficient for routine or low-stakes decisions.
  • Reduces cognitive load.
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13
Q

What are the limitations of System 1 thinking?

A

It is prone to biases and errors.

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14
Q

What are the characteristics of System 2 (slow thinking)?

A
  • Reflective, deliberate, and logical.
  • Requires concentration and mental effort.
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15
Q

Provide examples of System 2 thinking

A
  • Deciding on a car or house purchase.
  • Evaluating investment options.
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16
Q

What are the advantages of System 2 thinking?

A
  • Allows for complex problem-solving.
  • Reduces likelihood of impulsive mistakes.
17
Q

What are the limitations of System 2 thinking?

A
  • Time-consuming and cognitively tiring.
  • Overthinking can hinder decisions in high-pressure scenarios.
18
Q

How do bounded rationality and bounded self-control impact policy design?

A
  • Encourage “nudge” policies, like automatic enrolment in pension plans.
  • Simplify information for better consumer understanding (e.g., clear food labelling).
19
Q

How does understanding irrational behaviours benefit market analysis?

A

It helps predict real-world outcomes such as market bubbles and poor financial planning.

20
Q

How do businesses exploit System 1 thinking?

A

Through branding and advertising.

21
Q

What are heuristics?

A

Mental shortcuts used to make decisions under uncertainty (e.g., availability heuristic, anchoring).

22
Q

What is prospect theory?

A

A theory by Kahneman and Tversky describing how people evaluate potential losses and gains asymmetrically.

23
Q

What is loss aversion?

A

The tendency to prefer avoiding losses over acquiring equivalent gains.

24
Q

What are framing effects?

A

Decisions influenced by the way choices are presented.

25
Q

What is nudge theory?

A

Small changes in choice architecture that lead to better decision-making without restricting freedom (e.g., default options).

26
Q

What is Simon’s satisficing model?

A

A model where decision-makers settle for a satisfactory option rather than the optimal one.

27
Q

What is Thaler’s mental accounting?

A

The tendency to categorize money into different accounts, affecting spending and saving behaviour.

28
Q

What is hyperbolic discounting?

A

Preference for smaller, immediate rewards over larger, delayed rewards, explaining procrastination and impulsivity.

29
Q

How does behavioural economics challenge the traditional model of perfect rationality?

A

By incorporating psychological insights, it provides a more realistic framework for understanding human decision-making.

30
Q

What are the key applications of behavioural economics?

A
  1. Policy design.
  2. Business strategies.
  3. Market analysis