PURPOSIVE COMMUNICATION Flashcards
-Is the source of the message, the one who encodes the message.
-The one who transforms thoughts into messages.
-Primary responsibility is to convey the message in the most comprehensible way.
Sender
the recipient of the message.
The one who decodes and processes the information conveyed by the sender.
Receiver
The body of information conveyed by the sender to the receiver.
- Refers to anything that is communicated.
- Encoded or decoded info.
Message
Connects the sender to receiver
Means of accessing the message.
Channel
2 Basic Channels
Sound(Verbal)
Light(non-verbal)
responses of the receiver to the sender
Feedback
is what impedes the communication process.
Anything that interferes with communication.
Interference/Noise
Interrelated conditions in the communication process.
-setting in which communication occurs
Context
Contextual Factors
Physcial
Social
Historical
Psychological
Cultural
setting in which an event occurs, or a situation is experienced.
- where communication takes place
Physical Context
Relationships that affect how people behave.
-relationship among the participants
Social Context
-time period and historical events that shape and influence the communication of people.
-Is the background provided by the previous communication between the participants that influences understanding of the current encounter
- It’s essentially the details that surround an occurrence
- Basically, it’s all the details of the time and place in which a situation occurs, and those details are what enable us to interpret and
analyze works or events of the past, or even the future, rather than merely judge them by contemporary standards
Historical Context
-The mental and emotional state of individuals that affects their behavior and reactions.
-Moods and feelings
each person brings
to communication
- How the audience is
feeling will have an
impact on how the
speaker’s messages
will be received,
and how they
should be delivered
Psychological Context
Understanding among people based on their stand beliefs
Cultural Context
Communication Models
- Shannon and Weaver Communication Model
- SMCR
- Schramm Communication Model
- Transactional Model
- The model was designed by Claude Shannon and Warren Weaver in 1949.
-First major model of communication.
-They also recognize that there could be interference or noise.
Shannon and Weaver Communication Model
Elements of Shannon and Weaver
- Information source - Producer of the message
- Transmitter - Encodes the message into signals
- Channel - Adapts signal for transmission.
- Destination - Where destination arrives.
-Designed by David Berlo in 1960.
-An expansion of the Shannon and Weaver model.
-Every element has governed factors.
SMCR (sender, message, channel, receiver)
SMCR (sender and receiver)
- Communication skills
- Attitude
- Knowledge
- Social System
- Culture
SMCR (message)
- Context
- Elements
- Treatment
- Structure
- Codes
Designed by Wilbur Schramm in 1954.
The message has an impact on the receiver, either desirable or undesirable.
Shows that communication is a social interaction.
Schramm Communication Model
Proposed by Barnlund in 1970.
Communicators simultaneously engage in the act of sending and receiving messages.
Both sender and receiver have their own personal filters (gender, age, culture, and value system).
Transactional Communication Model
-the process of sharing meaning in any context
-a systemic process in which people interact
with and through symbols to create and interpret meanings (Wood, 2003)
-is a process whereby people
share their “thoughts, ideas, and feelings with each other in commonly understandable ways”
(Hamilton, 2014)
Communication
the people communicating
PARTICIPANTS
anything that interferes with
communication
Noise
3 types of Noise
E- External
I - Internal
S- Semantic
sights, sounds and other stimuli in the
environment
External Noise
thoughts and feelings
Internal Noise
responses to messages
FEEDBACK
FORMS OF COMMUNICATION
Verbal
Non-Verbal
unintended meanings
Semantic Noise
-involves words
-oral communication
-written communication
Verbal
-includes body language (gestures,
facial expressions, eye contact,
posture)
-paralinguistics
-extralinguistics
Non-Verbal