Public Affairs Manual: Chapter 11 - Social Media Flashcards
What is the corps of the Coast Guard’s social media strategy?
The right tool at the right level for the right audience.
What is the district PA office’s responsibility in regard to social media?
- Coach, monitor and evaluate unit-level social media engagement
- Collaborate with CG-0922
- Maintain list of official sites within AOR
Where can guidance for social media be found?
- Public Affairs Manual
- Social Media Field Guide
- Social Media Handbook
Where shall all official social media sites be registered?
With CG-092
What must be clearly posted on all social media and blog sites?
The Official Coast Guard Comment Policy
Does the Coast Guard moderate comments?
Yes, whenever the technology allows it. If it doesn’t allow it, comments should be reviewed regularly.
In accordance with what shall all content and comments be preserved?
The Information and Life Cycle Management Manual
What must be clearly posted on all official social media sites?
- Comment Policy
- Contact Information
- Privacy Policy
When must a social media post be flagged with “update?”
When factual or contextual errors are changed.
ie: names, dates or places. “Update” should appear at the beginning of the post.
What concerns should Coast Guard personnel be familiar with when engaging online?
- Intellectual Property
- Legal Issues
- Security (OPSEC, INFOSEC and Privacy Act)
What are the three types of social media posts?
- Official
- Unofficial
- Personal
May Coast Guard personnel blog or post from home computers for official communication efforts?
Yes, when approved by commands.
What shall be included on all engagements (unit and non-unit sites) in an official capacity?
Full signature including name, rank, title and unit of person making the post.
What must be included on official postings on non-official sites?
The non-official site disclaimer
Can Coast Guard personnel write anonymously or under a pseudonym?
They should not.
