Product Context Flashcards

1
Q

What is Black Panther?

A

The 17th film in the Marvel Cinematic Universe (MCU).

It unveils the fictional African kingdom of Wakanda, which has avoided European colonization and achieved a technological superiority through the use of a mineral called vibranium.

T’Challa (Chadwick Boseman) must fight a number of foes who oppose him becoming King, after the death of his father.

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2
Q

What is significant about Marvel as a ‘franchise’?

A

Marvel is the highest grossing film franchise (grossing over 29 billion dollars across 33 films at the global box office in total) in history

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3
Q

Who produced Black Panther?

A

Marvel Studios - a famous comic book brand that is also now a subsidiary of the Walt Disney company, bought for $4.24 billion in 2009.

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4
Q

Why is Black Panther recognised as a ‘commercially’ successful entity?

A

Black Panther was extremely successful, broke records for the highest opening weekend in the USA and also performed well globally.

The film has grossed well over $1 billion dollars worldwide, with 48% of the profits coming from non-US countries.

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5
Q

How was ‘critical’ success measured for Black Panther?

A

It was one of the only superhero films to be nominated for a ‘Best Picture’ Academy Award.

The film won three Oscars for costume, production design and original soundtrack.

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