Paper 1 Flashcards
Define Social Psychology
Social Influence
Branch of psychology that studies individual beliefs, attitudes and behaviours in settinga where other people are present
Social Influence
JEANESS 1932
Social Influence
KEY STUDY
Findings - Nearly all ppts changed their original estimate to be closer to the group estimate
Method - Ambiguous situation involving a glass bottle filled with 811 white beans
Aim - will individuals changer their opinion in an ambiguous situation in response to group discussion
Social Influence
KEY STUDY
Define Conformity
Social Influence
- Involves a change in behaviour /opinion in order to fit in with a group
- E.G. May be a membership group(family/friends) or a reference group (celebrities/athletes)
- Takes place either when we either publicly and/or privately go along with views + behaviours of a majority
Social Influence
Who came up with the explanations for conformity?
Social Influence
Deutsch and Gerard (1955)
* Two Process Theory
Social Influence
Expanation 1 of Conformity
Social Influence
Normative Social Influence (NSI)
Social Influence
