P&B Chapter 13: Data Collection in Quant Research Flashcards
Which type of quantitative data collection measure is used with open ended and closed ended questions ?
Structured self-report
List 2 ways to complete interviews.
face to face
telephone
List 2 structured self-reports
- interviews
2. questionnaires
Which is NOT a type of closed-ended question?
- multiple choice
- rank-order
- rating
- forced choice
- respond in own words
- dichotomous
- visual analog
**fixed alternative is another name for closed-ended
respond in own words
this is open ended
What are 3 reasons to select questionnaires as your way to collect data?
- cost (less costly)
- anonymity* (can obtain a candid response/perhaps a socially unacceptable response)
- interviewer bias (absence of interviewer)
- highlighted in lecture
- p. 305 in book
List 3 reasons to use interviews (Kelli lists 8)
- response rate* (people less likely to refuse to talk to an interviewer)
- audience (many people cannot fill out a questionnaire)
- clarity (interviewers can provide clarification to confusing questions)
- depth of questions (open-ended questions/probing questions)
- missing info can be asked about (respondents less likely to give an “I don’t know response” to an interviewer)
- order of questions can be flexible (interviewers can skip around in asking questions)
- sample control (interviewers know whether the people being interviewed are the intended respondents)
- supplementary data can be obtained from the interviewer (nonverbals can be assessed)
- highlighted in lecture
- considered superior to questionnaires for most research purposes b/c of these advantages
- p. 305-306 in book
Which method of quant research data collection is described?
*the documentation of specific behaviors, actions, and events using formal instruments and protocols
structured observation
*this is an important data collection method, particularly for recording aspect’s of people’s behaviors when they are not capable of describing them reliably in self-reports” (p. 318)
What are the limitations (i.e. type of bias) of a structured self-report (3)?
Response bias: (p. 313 in book) (these are the response biases you cannot do much about as the interviewer)
- social desirability response bias (people’s tendency to present a favorable image of themselves so they provide response that aligns with prevailing social values/misrepresents themselves)
- extreme response (consistent selection of extreme alternatives - captures a trait of the respondent vs. the actual feelings about the phenomenon under study)
- acquiescence response (agree with statements regardless of content….naysayers is the opposite)
What are biases of structured observation (4)?
- assimilatory bias (evidence based on previous assumptions - observer distorts observations in the direction of identity with previous inputs)
- halo effect (tendency of observers to be influenced by one characteristic in judging other, unrelated characteristics)
- error of leniency (tendency to rate everything positively)
- error of severity (tendency to rate everything too harshly)
(p. 318 in book)
2 biophysiologic measures
- in vivo
2. in vitro
Which is described?
- in vivo
- in vitro
* extracting material from people and submitting it to lab
in vitro (example of an in vitro measurement is measuring serum potassium concentration in the blood)
Which is described?
- in vivo
- in vitro
* directly in or on living organisms
in vivo (examples of in vivo measurements are BP, body temperature, SpO2)
3 disadvantages for biophysiologic measures
- cost
- measuring tool may affect the variable it is attempting to measure
- energy (energy sometimes needs to be applied to organism when taking these measurements - high-energy concentrations could damage cells)
3 advantages for biophysiologic measures
- accurate and precise
- objective
- valid
These ideas describe what:
- Testing hypotheses/addressing research questions
- describing sample characteristics
- controlling confounding variables
- analyzing potential biases
- understanding subgroup effects
- interpreting results
- assessing treatment fidelity
- obtaining administrative information
Some of the purposes that quantitative researchers may need data for (p. 293-294 in book)