Oligopoly Flashcards
Define Oligopoly
Market dominated by a few large firms with a high concentration ratio. Top 5 firms have more than 60%.
Best defined by the actual day to day behaviour of the firms.
Define interdependence
One firm’s output, price and investment decisions are influenced by the likely behaviour of competitors. In an oligopoly there is a lot of uncertainty.
What is caused by rigid prices?
Non price competition
Advertising, service quality, free updates
How much does Unilever spend every week on advertising?
3mn
Effect of price collusion
maximises joint profits, effectively acting as a monopoly
Why does collusion break down?
Firms pursue rational self interest
What does the impact of an oligopoly ultimately depend on?
THE REGULATOR
What does the pay-off matrix assume?
Rational behaviour of economic agents
However they might not act rationally
Chain of analysis for price wars in an oligopoly
breakdown of a cartel-price war-lower prices-higher output because demand is low-spare capacity is utilised-fixed cost per unit come down
Best example for an actual cartel (NOT OPEC)
Quebec Maple Syrup Cartel (Price 25% above Marginal Cost)
Example of a fine for price fixing?
KLM was fined 127mn for price fixing in the cargo sector