Objectives When Starting Up - Unit 1 Flashcards

1
Q

What are objectives?

A

The goals that a business is trying to achieve

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2
Q

What are the two typical objectives for a start-up?

A
  • Financial

* Non-financial

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3
Q

What is a financial objective?

A

Can be expressed in money terms e.g profit and income, survival, wealth

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4
Q

What is a non-financial objective?

A

More personal and may involve helping others e.g Independence and control, personal satisfaction

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