Nextuser Flashcards
1
Q
Biggest clients (4)
A
1- Nestlé
2- Schneider Electric
3- EDF
4- Carrefour
User affected: 120+ million
Platform users: 125
# of customers: 25
2
Q
Timeline of NextUser (product)
A
Segments Integrations Funnels A/B tests Content Recommendations SDKS Discover Lead scoring Labels Workflows Clusters
3
Q
Teams
A
22 team members
- 12 engineers
- -2 UX
- -2 Javascript (front end)
- -4 Java/Go (backend)
- -2 db specialists
- -1 data scientist
- -1 API specialist
- 2 product managers
- 1 marketing
- 1 QA
- 4 Sales
- 1 CEO
4
Q
Infrastructure
A
Input Tracking Data warehouse Middleware Platform Interaction services Output
http://prntscr.com/qy7pf5
5
Q
Situation before I joined
A
Marketing automation platform without CDP.
Basic personalization on a trigger, based on user actions and browsing.