Neuroscience Is Not Ethical

Question 1

How could neuroscience be considered unethical?

Answer 1

If the benefits are not real or they go on to create more difficulties

Question 2

What are the 4 main points of the not ethical debate

Answer 2

Understand consciousness
Treat criminal behaviour
Enhance neurological function
Improve marketing techniques

Question 3

If neuroscientists are able to locate consciousness, what sort of implications might this have?

Answer 3

1- whether or not those individuals in a persistent vegetative state should have life-support withdrawn
2- doubt about whether not not the evidence is sound as it is based off of the case study of one abnormal brain ( person with epilepsy)

Question 4

Complete the line

Just because a patient has lost consciousness….

Answer 4

Does that mean we have the moral right to withdraw care?

Question 5

What are many crimes a response to?

Answer 5

Social context

Question 6

Complete the line

Even if there is a neurological basis to criminal behaviour…

Answer 6

There is the question about whether it is acceptable to include mandatory neurological interventions for prisoners

Question 7

What does Martha Farah argue?

Answer 7

Of courts use neurological interventions it signals the denial of a prisoner’s freedom which is something they haven’t previously been denied

Question 8

Give an example of what Marta Farah mean in her argument against court use of neurological intervention

Answer 8

The freedom to have your own personality and to think your own thoughts

Question 9

What is an ethical issue that courts may offer a convicted criminal?

Answer 9

The choice of a prison term or a course of medication so a criminal is left with very little choice about medication

Question 10

Complete the line

Accessing information about….

Answer 10

…consumer preferences and behaviour is not new

Question 11

What does neuromarketing have access to?

Answer 11

Our inner thoughts

Question 12

Fill in the gap

_______ et all - believes commercial integration of neuromarketing research will allow advertisers to deliver individual messages where our free will is potentially manipulated by big brands

Answer 12

Wilson

Question 13

What may we not want? (Improve marketing)

Answer 13

Corporations to be able to produce marketing messages that remove our ability to make informed decisions about whether we purchase a good or not

Question 14

Complete the line

Currently neuromarketing firms are not….

Answer 14

Obliged to abide by ethical codes of practice

Question 15

What did Nelson (2008) find?

Answer 15

5% of the brain scans recorded by marketing firms produced ‘incidental findings’

Question 16

Give an example of what Nelson (2008) meant by ‘incidental findings’ and expand on why it’s a problem

Answer 16

Might see evidence of a brain tumour or some other problem with the person’s brain function

The researchers are not ‘board-certified’ so they are not obliged to follow appropriate ethical protocols such as advising the person of their findings