Module 9 - Survey Research

Question 1

Respondent/interviewee

Answer 1

Person who is interviewed; administered by the measurement instrument

Question 2

Items

Answer 2

Questions or statements in the questionnaire

Question 3

Sampling error

Answer 3

Error due to difference between a sample and population

Question 4

Sampling bias

Answer 4

Distortion of representativeness because some units have higher chance of getting selected than others

Question 5

Non-response bias

Answer 5

Differences between participants and non-participants

Question 6

Closed questions

Answer 6

Yes or No answer

Question 7

Open question

Answer 7

No yes or No answer

Question 8

Probing

Answer 8

Providing more information on answer

Question 9

Vignette questions

Answer 9

QL: People reflect on a scenario

Question 10

Response set

Answer 10

Automatically/Dishonestly filing in a questionnaire

Question 11

Social desirability bias

Answer 11

Distortion of data that is caused by respondent’s attempts to construct an account that conforms to a socially acceptable model of belief or behaviour

Question 12

Random error

Answer 12

Sampling error