Module 2: Readability Part 1 & 2 Flashcards
1
Q
What 4 Areas Define Readability?
A
- Is it easy to read?
- Is it even possible to read?
- Is it enjoyable to read?
- Is it fast to read?
2
Q
How To Calculate Readability Score
A
- Acronym Count
- Reading Ease
- Contrast Score
- Motion Facility Ratio
- Typography Golden Ratio
DIVIDED BY 5
3
Q
What is Acronym Count?
A
the ratio of words in your headline that are potentially unknown acronyms
4
Q
What is Reading Ease?
A
measures how easy your copy is to read
0 = impossible
100 = almost perfect
5
Q
What is Contrast Ratio?
A
how clear (visually) does your headline standout from the background?
6
Q
What is Motion Facility Ratio?
A
what percentage of the available text can be read before it disappears?
7
Q
What is Typography Golden Ratio?
A
how well text can be read on a web page (font style + size)
8
Q
Most Readable Text
A
- 16 Pixel Font Size
- 25 Pixel Line Spacing
- 680 Pixel Wide Paragraph
9
Q
Readability To Do List:
A
- Title Case Headline (make it easy to read with acronyms)
- Increase Contrast Ratio (Contrast Ratio Tool)
- Turn off slider autoplay
- Shorten Sentences (Readability Tool)
- Increase Reading Ease (Unbounced Benchmark Report)
