MODULE 2 PART 4: Idea Generation (Opportunity Seeking, Screening, and Seizing)

Question 1

According to _________ __________ (____), , entrepreneurs are known for being curious and innovative. Their
mind always seeks to discover new things or ideas and see whether they will work in the marketplace.

Answer 1

• Maryville University (2023)

Question 2

Diagram of Entrepreneurial Process of Creating a New Experience:

Answer 2

1. Identify Opportunities (Opportunity Seeking)
2. Plan and prepare the venture (Opportunity Screening)
3. Resource the venture and take action (Opportunity Seizing)