Module 11-12 Flashcards
are materials, program, applications and the like that teachers and students use to formulate new information to aid learning through the use, analysis, evaluation, and production of visual images.
Visual Media and Information
photography, video, screenshots, infographics, data visualization (charts and graphs), comic strips/cartoons, memes, visual note taking, etc.
Types of Visual Media
the primary purpose of visual information is to??
Gain attention
Create Meaning
Facilitate retention
Common Visual Media Formats
GIF
JPEG
TIFF
PNG
BMP
File sizes are very small and they load very fast. It is great for clip art.
GIF
The most web friendly image format. It is great for images when you need to keep the file size small.
JPEG
is the best and only choice for professionals when images are intended to print.
TIFF
Great for web graphics. If you want to use transparencies
PNG
Large and uncompressed files. The images are rich in color, high in quality, simple and ocmpatible in all Windows OS and prgrams.
bmp/Raster/paint images
The elements of design (the tools to make art)
Line
Shape
Form
Colour
Texture
Space
Value
Horizontal, Vertical Diagonal, Straight, Round, Borken, Thin, Thick
Line
2D (Two-dimensional)/Flat
Geometric (Square,Oval,Triangle)
Organic (All other shapes
Shape
3D
Geometric (Cube,Sphere,Cone)
Organic (All othe
Form
Wavelength of light
Hue, Value, Lightness or Darkness, Intensity, Temperature, tint, tone and shade
Colour
The feel, appearance, thickness,
or stickiness of a surface.
(smooth, rough, silky, furry)
Texture
Area around within or between images or parts of an image
Space
The darkness or lightness of a color. White added to a color makes it a tint. Black added to a color makes it a shade.
Value
The Principles of design (how to use the tools to make art)
Pattern
Contrast
Emphasis
Balance
Proportion/Scale
Harmony
Rhythm/Movement
Alternating or repeating elements (shapes, lines, colors)
Pattern
The juxtaposition of different elements of design (dark and light colors, smooth and rough textures)
Contrast
Special attention/importance given to one part of a work of art
Emphasis
Elements are design arranged symmetrically or asymmetrically to create an impression of weight and importance
Balance
Relationship between object with respect to size, number etc.
Proportion/Scale
Arrangement of elements to give a feeling that all parts of the piece forms a coherent whole
Harmony
Recurring of elements to direct the movement of the eye (Random, Regular, Alternating, Progressive, Flowing)
Rhythm/Movement
Refers to design principles and elements in the production of visual media and information
Visual Message Design
Refers to the set of standards for the analysis, design, development, implementation and evaluation of media and information for effective and efficient integration to the learning process.
Selection Criteria
Defining the problem,
Providing structure,
Providing clarity,
Providing simplicity,
Providing emphasis,
Providing unity.
Selection Criteria
It involves keen observation that leads to deeper understanding and art appreciation.
Analysis in Visual Information and Media
What is the purpose?
What is the message?
Is it informational?
Does it contain only essential information?
Who is the target audience?
Analysis in Visual Information and Media
