What is Capacity?
The amount of information able to be stored.
What is Duration?
How long a memory trace can last.
What is Coding?
How a memory has been input, sounds and images etc
What is STM?
Short term memory- information we are currently aware of mad up of sensory memories.
What is the capacity and duration of STM?
Limited capacity of 5-9 items
18 seconds
What is LTM?
Long term memory- continual storage of information which is outside of our awareness, is only used when needed.
What is the capacity of LTM?
Unlimited (potentially)
What is SM?
Sensory memory- the initial short term memory of contact with stimuli
Who developed the digit span ?
Jacobs (1887)
Strengths of CCD
Weaknesses of CCD
-lacks ecological validity, lab experiment, mundane realism
-doesn’t account for individual differences
-unspecified variables, alters validity
The MSM
Multi-store model
Sensory store>STM>LTM
transfer via maintenance rehearsal
What stores make up the sensory store?
Iconic
Haptic
Echoic
Who developed the MSM
Atkinson and Shiffrin (1968)
Strengths of MSM
-supportive evidence, HM hippocampus removal
-evidence from brain scanning
Weaknesses of MSM
-too simplistic, claims to be a unitary store
-alternative explanations oppose the findings
-linear and sequential
The WMM
Working memory model
What is the WMM made up of?
What is the phonological loop?
Deals with auditory information and stores it acoustically.
What is the phonological loop divided into?
-Phonological loop
-Articulatory process
What is the visuospatial sketch pad?
The ‘inner eye’
Visual cache+ Inner scribe
Strengths of WMM
-Supported by clinical evidence, KF
-Supportive empirical evidence, lab experiment
Weaknesses of WMM
-The central executive component is too vague
-Only explains STM, no information about transfer to LTM
Types of LTM
-Episodic
-Procedural
-Semantic