Lifecycle costing - P2 Flashcards

1
Q

What is lifecycle costing?

A

Lifecycle costing is the accumulation of costs for activities that occur over the entire life cycle of a product.

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2
Q

What are the four stages of lifecycle costing?

A

Introduction
Growth
Maturity
Decline

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3
Q

What happens during the introduction phase?

A

Demand will be low when product is first launched, heavy advertising expenditure, aim is to establish product in the market

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4
Q

What happens during the growth stage?

A

Demand shows a steady and often rapid increase, cost per unit falls because of economies of scale with greater level of production, aim is to establish a large market share.

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5
Q

What happens during the maturity stage?

A

Demand slows down, product reaches the mass market.

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6
Q

What happens during the decline stage?

A

sales curve begins to decline, price wars erupt as organisations with elastic demand seek to maintain full utilisation of their production capacity.

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7
Q

How do we maximise a products return over its life cycle?

A

Design costs out of product
Minimise time to market
Maximise length of the life cycle

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8
Q

What can lifecycle costs be classified as?

A

Development costs
Design costs
manufacturing costs
marketing costs
distribution costs

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9
Q
A
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