Lesson 5 Flashcards
Cold Calling
Phoning people who have not requested a call in order to try to sell them something
Hard sell
Attempt to sell something by being very forceful or persuasive
Part with their money
Spend money
TV shopping channel
a TV channel devoted to selling products
Merchandise
Products that are bought or sold
Hasn’t looked back
Has moved forward successfully
Shop around
To compare the price and quality of the same or a similar object in different shops before you decide which one to buy
Stock
Supply
Trade up/down
To buy something, usually a house or car, that is of higher or lower value than the one you already have
Loss leader
An article that is sold cheaply in order to attract the public and make them buy other, more expensive things
Niche market
A small area of trade within the economy, often involving specialized products
Come/go under the hammer
To be sold at an all auction
Auction
Public sale where objects are bought by the people who offer the most money
Lucrative
Producing a lot of money
Red tape
Bureaucracy
Administration
Organization an d arrangement of operations
Proposition
Formal offer
Takeover
Agreement in which one company takes control of another one
Merger
Two companies join together to become one company
Hammer out a deal
Talk in detail until a business agreement is made
Compromise
Come to an agreement in which both sides reduce their demands a little
Swallowed up
Taken over by a larger company
Capital assets
Buildings and machines owned by a company
Invest in
Put money into
Start-up
New company
Holiday property letting agency
A business organizing the rental of holiday houses and flats
Telesale / telemarketing
Selling or marketing good sand services by phone
