lesson 4 (corporate social responsibility) Flashcards
Corporate Social Responsibilty
Corporate Social Responsibility (CSR) refers to the actions taken by a business which go above and beyond its legal obligations for the benefit of the environment, employees or the community.
Pros of CSR
- organisation’s repuatation can be enhanced
- free publicity can be gained
- enhanced perceived quality of products
Cons of CSR
- canbe expensive in terms of costs and expenses not directly related to the change
- time and resource are spent managing the change that isn’t required by law
- does it compromise the function of the product
Operation manager role in implementing CSR
-Sourcing renewable or recycled materials.
-Selecting responsible and ethical suppliers
-Producing quality and long lasting products to reduce landfill
-Reducing impact an the environment through the manufacturing process.
HR manager role in implementing CSR
-Offering staff benefits (e.g. counselling, gym membership, discounts, company car, etc.)
-Paying above the legal minimum wage.
-Offering employees opportunity to skills up and grow in the business.
-Allowing flexible working
HR manager role in implementing CSR
-Ensuring marketing is transparent, informative and honest.
-Not selling excess product which will increase landfill
->e.g. BOGOF- free one ends up in the bin.
-Sustainable packaging