lesson 4-5 Visual Communication and Communication ethics Flashcards
is the use of images symbols or designs to convey information without relying on written or spoken words
visual communication
depends on the individuals thoughts and values
personal perspective
refers to the determination of the importance of the work based on the mediums timeline
Historical
analysis of the image takes into consideration its different technical aspects like lighting, focus, tone, position, and presentation
Technical
considers the moral and ethical responsibilities shared by the artist or the producer of the image, the subject, and the viewer.
Ethical
cultures are symbols to communicate meanings within groups, it involves the analysis of metaphors and symbols used in the work
Cultural
allows the audience to look at the larger issues associated with the image and the meaning
Critical
deals with the issues of right and wrong in human affairs
Ethics
maintaining the right balance between speaking and listening
Communication ethics