Lesson 2 Flashcards
Start with UX design process: emphasize, define and ideation
WYSIWYG
What you see is what you get
Screener survey
a detailed list of questions that helps researchers determine if potential participants meet the requirements of the research study
Representative sample
a subset of the target population that seeks to accurately reflect the characteristics of the larger group
Personal brand
The way in which your personality, unique skills, and values as a designer intersect with your public persona
Navigation
The way users get from page to page on a website.
Pain points
UX issues that frustrate the user and block the user from getting what they need
Personal brand
The way in which your personality, unique skills, and values as a designer intersect with your public persona
Personas
Fictional users whose goals and characteristics represent the needs of a larger group of users.
Screener survey
A detailed list of questions that helps researchers determine if potential participants meet the requirements of the research study.
User group
A set of people who have similar interests, goals, or concerns
Case study
Leads the user through your design process from the beginning to the end
Aggregated empathy maps
Represent a visualization of everything designers know about an entire user segment or group of similar users.
Non-disclosure agreement
A contract an employee might sign when working with a business, in which they agree not to share sensitive information
demographic information of users
Location
Age
Education level
Occupation
Household or family composition
Goals
Frustrations
Mental and/or physical abilities
Gender
Race
Other additional key personal identifiers
User Story
a fictional one-sentence story told from the persona’s point of view to inspire and inform design decisions
Edge case
a rare situation or unexpected problem that interrupts a standard user experience.
Curb-cut effect
a phenomenon that describes how products and policies designed for people with disabilities often end up helping everyone.
Problem Statement
it summarizes who the user is, what they need from a design, and why. template:
[Name of user persona] is a [type of user] who needs [type of user experience] because [benefits of user experience].
The human factor
Describes the range of variables humans bring to their product interactions.
Common human factors that inform design
impatience
limited memory
needing analogies
limited concentration
changes in need
Needing motivation
Prejudices
Fears
Making Errors
Misjudgement
Mental models
Internal maps that allow humans to predict how something will work
Von Restorff effect
(Isolation effect)
when multiple, similar objects are present, the one that differs from the rest is most likely to be remembered.
Serial position effect
When people are given a list of items, they are more likely to remember the first few and the last few, while the items in the middle tend to blur.
Hick’s Law
The more options a user has, the longer it takes for them to make a decision.
