Lecture 12 Flashcards
The seven affordance of social media
Social media has seven possibilities for its users, it grants the users a sense of control
Asynchronicity
Communicate when it suits you, either in real-time (synchronous) or delayed (asynchronous)
Identifiability
Decide to which degree content is anonymous or linked to their true identity
Cue manageability
Show or hide visual or auditory cues about the self while communicating
Accessibility
Easily find information and contact other persons
Scalability
Choose the size and the nature of the audience
Replicability
Copy or share existing online content
Retrievability
Store and later retrieve posted content
Self-presentation
The way in which individuals share certain aspects of themselves and shape an image
Self-disclosure
The amount of personal information you give to others, depends on whom the receiver is
Self-concept clarity
How clear an individual’s concept is about their own identity, and how stable those personal attributes are.
Two hypotheses on the SSC
- The fragmentation hypothesis
- The number of different views on identity serves as a model while developing their identity
The fragmentation hypothesis
There are too many identity views on the internet, along with a lot of options on identity experimentation. As a result, they are uncertain about how to integrate all these views in their already fragile identity
Self-esteem
The degree to which we value ourselves. Predictors: the feeling we have control over our environment and the approval we hope to get from that environment. Social media offers both.
Public self-awareness
How we think others perceive us
Private self-awareness
The inner aspects of our own identity
The routine activity theory
Unstructured, unsupervised time with peers is the main cause of misbehaviour
Media practice model
Adolescents choose their own media, but are also interpreting media different. This depends on the ways in which the media are experienced and interpreted.
Social media addiction
Defined by six or more symptoms
Paper by Cingel et al. (2022)
The conclusion is that media-effects on self-esteem are person-specific and depend on the person’s characteristics
Cingel et al. three key mechanisms on self-esteem
- Social comparison negatively influences self-esteem
- Social feedback can boost self-esteem bc. most feedback is positive
- Self-reflection on earlier online interactions and your own profile can positively affect self-esteem
Moderate discrepancy hypothesis (MDH)
Adolescents are attracted to media that only moderately deviates from the things they know, understand. This explains why media preferences differ so much among different age groups
The uses and gratification theory
We use media to satisfy our needs, if done correctly we are satisfied. The needs depend on the development of the individual
Hyperpersonal theory of communication
Poses that CMC is friendlier, more social, personal and intimate than FTF communication. This is bc. you miss cues
Goldilocks-effect
Moderate use of social media is good, too little and too much is bad. Curvilinear relation
Differential susceptibility to media effects model
States that media effects are not universal, there are individual differences that make us more dispositioned to have media effects
