Language level 4: Graphology Flashcards
1
Q
what is meant by the term ‘layout’
A
- the physical organisation of a text
2
Q
what is an iconic sign
A
- a sign/ image that is a direct picture of the thing it represents
3
Q
what i a symbolic sign
A
- a sign/ image where an associated meaning is drawn from some shared degree of knowledge
4
Q
what is a typographical feature
A
- a feature related to the use of fonts in texts
5
Q
what is a multimodal text
A
- a text that relies on the interplay of different codes e.g. visual and written to help shape meaning