L4M6- Chapter 3- Concept of partnering Flashcards
What is a partnership relationship?
A commitment between buying organisation and supplier to a long term collaborative style relationship based on trust and mutually agreed objectives
Before entering a partnership both will do a period of due diligence to ensure the relationship will be effective for both companies
Why is a partnership relationship different in the public sector?
Under EU procurement regulations a public sector buyer is unable to enter formal partnership relationships with any supplier
This is due to the regulatory environment and the requirement for competitive tenders
However, a public sector buyer could develop a collaborative relationship over the course of a fixed contract
What are the 3 types of partnership recognised by CIPS?
Independent: shorter term, single projects, formed for a specific purpose, less resource, data sharing limited
Collaborative: longer term, more cross functional, closer management and transparency
Integrated: Could be creation of a separate legal entity, synergy across partners, time and resource intensive, complete transparency
What types of characteristics would be considered in a typical partnership relationship?
Time
Resources and skills- Transparency, information, ability to commit to the relationship
Cost- linked to resource
Functional departments- integrated relationships may have more involved
Activities- what is required
Location- physical distance and communication
Sustainability
Risk
Culture
What differences would you see in a partnership vs a conventional contract relationship (ie left hand side of CIPS spectrum where you just contract a supplier for a simple product/ service)?
ESI
No tendering or win lose negotiations
Shared cost
Transparency
Joint performance measurements
Evergreen contracts
Less stringent T&Cs
What are some examples of drivers for partnerships?
Cost reduction
Changing markets
Standards
Complexity
Security of supply
Sustainability
Improved product/ service
Reduced waste
Market competition
What are the advantages of partnership?
Cost saving
Competitive advantages
Access to new markets
reduced risk
Shared resources
Info sharing
Innovation
Shared investment
What are the considerations of partnership?
Time
Resources
Cost
Number of activities
Location
Risk
Culture
Sustainability
Skills
How would a buyer assess the external market place?
STEEPLED analysis
What are some disadvantages of partnering for the purchaser and supplier?
JOINT:
Over dependence
Incompatibility
IP risk
Benefits not materialised
Flexibility
JUST BUYER:
Complacency
Locked in
JUST SUPPLIER:
Over dependence
Unethical business risk
Which areas of the Kraljic matrix would carry high financial risk?
Leverage
Strategic
Both of these a high on the cost impact axis
When would you form a partnership?
High risk product (but not bottleneck)
High cost (but not leverage)
Technically complicated (could require skill or knowledge, be complex to produce or have a complex supply chain)
New goods/services (can be costly, high risk, and resource intensive- may want to leverage the suppliers experience)
Fast changing technology (access to supplier innovation)
Restricted markets (new suppliers unlikely to enter so want to work closely with an existing one)
What is a restricted marketplace?
A market where there are only a small number of capable and competent suppliers e.g. military, medical or oil
markets can be restricted due to:
- Investment required
- Low profitability
- high brand loyalty exists
- heavily regulated
- difficult to gain distribution channels
- Collusion amongst existing suppliers
What is the CIPS partnership spectrum?
This is where a partnership sits between independent, collaborative and integrated. Effectively CIPS recognise 3 types of partnership style
What is the CIPS partnership cycle?
Looks at how partnerships are implemented and managed over the time of the partnership to fully optimise the relationship
It is made up of 9 stages:
1) Establish need- why enter a partnership
2) Plan- identify activities and suitable suppliers
3) Select partner- single or limited number selected (cant maintain lots of partners), due diligence, mutual need of partnership
4) Communicate- sell the partnership to the supplier
5) Define standards- what are the requirements
6) Joint commitment and agreement
7) Relationship management- operational day-day and longer term
8) Performance management- KPIs, regularly review performance
9) Review- end of partnership lessons learnt
What should be considered when planning the resources required for a partnership?
Which departments will need to be included
What activities across each organisation are included
Costs to manage the partnership
Is recruitment required?
Will systems need to be integrated?
To manage the relationship in a partnership effectively what should be ensured?
Regular and clear comms
Both parties are open to info sharing
Mutual commitment and equality
Problems are addressed and dealt with quickly
Feedback mechanisms to aid and resolve issues
What 2 ways can performance management of partnerships be done?
Regular review meetings
Audits
Partnerships can be formed at the item, product or service level but according to CIPS only vital products or services should be considered that match what criteria?
Represent a companys USP
Greatest opportunity for profit
Most important customers to an organisation depend on the product/service
In the public sector it could be that the public rely on the product/service