Idea Generation Flashcards
what must be done In order for ideas to be successful
- Ideas must address the brief
- Ideas must be unique and diverse
- Ideas must be explained using annotations. Notes about design factors, processes, materials and personal thoughts should be used
- Ideas must be presented using a range of graphic techniques (sketching, CAD, models etc).
What are the six idea generation techniques?
-
Morphological analysis
- Brainstorming
- Pencil for a walk
- Technology Transfer -Repurposing technology from another product.
- Biomimicry - Finding and using ideas from nature
- Lateral thinking - thinking outside the box
what are the key stages of pencil on a walk
- Draw a curvy line on your page which crosses itself at various points.
- Select a few shapes from this and colour them in different colours.
- Use these shapes to help you to create your ideas.
What is pencil for a walk?
This is a technique which involves drawing an unbroken line, often with rounded corners or edges, to help create unusual shapes to inspire a design.
What is brainstorming?
Group activity where people focus on a specific problem and generate a large number of ideas in a short time.
What are the key stages of brainstorming
- Planning — identify the purpose of the brainstorming session, consider the size of the group, invite suitable people to take part.
- Conducting — get group to rephrase the question, have a warm-up session, establish rules, set a time limit, avoid moments of silence and maintain momentum, record every thought.
- Summary — discuss most unusual ideas, disregard weakest ideas, and identify most promising ideas.
What is morphological analysis
Morphological analysis is an structured idea generation method for exploring possible solutions to problems.
What are the key stages of morphological analysis
- Planning - create a table analysis of problem/product, identify factors that will be/are important to solving the problem or improving the product, generate a range of different options for each factor, produce a matrix.
- Using - randomly or systematically select an option from each factor to produce different alternatives.
- Summary - disregard weakest ideas and identify most promising ideas.
What are moodboards?
A mood board brings together images from a variety of sources used to help encourage new creative ideas. A mood board can also be a way of visual brainstorming which helps in the creation of new ideas.