Grand Slam Offers Flashcards
“Make people an offer so good they…”
“…would feel stupid saying no.”
-Travis Jones
The only way to transact with a customer is by
making them an offer
What is the only way to conduct business?
Through value exchange or a trade of dollars for value.
What initiates the value exchange?
The Offer
Since the offer is what _______ new customers, it’s the ________ of your business
Attracts;
Lifeblood
What are the two main problems entrepreneurs face?
- Not enough clients
- Not enough cash (excess profit at the end of the month)
Typical business models weren’t designed for profit maximization, they were
designed by companies who have boatloads of funding and can operate at a loss for years.
The author states with conviction that he knows how to recreate success over and over again using
the frameworks presented in this book/course.