Franchises Flashcards
1
Q
Advantages of franchising
A
Easily expands globally
Less work for the franchiser
Franchisee does not need to spent money on advertising
2
Q
Disadvantages of franchising
A
Franchiser does not have complete control
If run badly may affect company name
Cost money to train the owner
Franchisee does not have 100% of the profits
3
Q
What is the differences between franchisee and franchisor
A
Franchisor is the company in which sells their brand name for money
Franchisee is the person who buys the license to use a (usually large) company name
4
Q
What is a franchise
A
A franchise is a business based upon the use of brand names and promotional logos of an existing successful business