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in persons social media period 3 > Flash Cards Lesson 1 Vocabulary (alexa) > Flashcards

Flash Cards Lesson 1 Vocabulary (alexa)

1
Q

Accessibility

A

The ease of obtaining the tools needed to publish content.

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2
Q

Aggregator

A

a firm that brings together a large group of consumers on whose behalf it negotiates reduced rates for good or services, esp in the energy sector.

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3
Q

Ajax

A

A programming methodology for the Web that enables Web applications to interact with users.

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4
Q

Amplification

A

rate the ratio of shares per post to the number of overall followers.

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5
Q

Applause rate

A

The number of likes per post on a social media channel.

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6
Q

Avatar

A

An online representation of a user.

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7
Q

Blog

A

A collection of entries posted on a Web site in reverse chronological order.

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8
Q

Contributor

A

A social media user who creates original content.

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9
Q

Conversion rate

A

The number of comments per post on a social media channel.

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10
Q

Dashboard

A

a Web page made up of a collection of panels that present different information.

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11
Q

Distribution

A

refers to how many places a particular piece of content is made available.

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12
Q

Exposure

A

The number of places a particular content item is made available.

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13
Q

Freemium

A

When a game or other software is provided for free with limited features and additional features cost money

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14
Q

Frequency

A

The number of times within a certain period that a particular content item is published in the media.

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15
Q

Hashtag

A

A keyword tag that uses a hash symbol (#) as a prefix.

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16
Q

Immediacy

A

is how fast content is created and distributed.

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17
Q

Impression

A

The number of times a piece of content is displayed.

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18
Q

Influencer

A

A social media user who has the power to sway or persuade others.

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19
Q

Instant messaging

A

Program or mobile app that allows real-time or delayed communication between users

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20
Q

JavaScript

A

A programming language used on Web pages to make them interactive

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21
Q

Live chat

A

Program or mobile app that allows real-time communication between online users.

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22
Q

Live streaming

A

The process of broadcasting live video or audio over the Internet to an audience.

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23
Q

Mashup

A

A Web page that integrates content and scripts from multiple Web sites to create new applications

24
Q

Metadata

A

Information that describes other data.

25
Q

Microblog

A

is similar to a blog, except it only allows users to send brief (usually 280 characters or fewer) messages.

26
Q

Nested comments

A

are replies to individual comments and are posted directly under that comment

27
Q

Participant

A

s someone who often responds to the social media content posted by others.

28
Q

Permanence

A

refers to how long the content exists or can be accessed.

29
Q

Reach

A

indicates the actual number of unique people who view or otherwise access a particular article, advertisement or other content.

30
Q

Semantic Web

A

Web applications that can contextualize data as they process it; the data is augmented with metadata to give it meaning as it is processed.

31
Q

Sentiment

A

the emotion behind a social media interaction

32
Q

Sharer

A

someone who views and shares content on social media sites.

33
Q

SMS gateway

A

are services that allow you to send text messages via an instant messaging (IM) service, mobile phones that support SMS, the World Wide Web and desktop computers

34
Q

Social bookmarking

A

sites allow users to save, organize, manage, and share links to Web sites and other Internet resources.

35
Q

Social collaboration

A

services that allow users to manage content and links they find on the Internet.

36
Q

Social commerce

A

a quickly growing area of social media.

37
Q

Social entertainment

A

virtual worlds and online games that have social features included in them.

38
Q

Social games

A

online or mobile app games that allow users to play on their own schedule, but also interact with other game players in some way.

39
Q

Social Media

A

online service, site or mobile app that allows people to interact and be social.

40
Q

Social media publishing

A

to create or upload content and interact with the users who read the content.

41
Q

Social networks

A

services that group individuals with common interests or goals into specific groups or communities.

42
Q

Spectator

A

is someone who watches other users’ activities on a social network site, but rarely (if ever) participates.

43
Q

Streaming

A

real-time audio and video from the publisher via a video cam, Webcam, or even a mobile device directly to the viewer’s computer or mobile device.

44
Q

tags

A

the practice of categorizing online content through tags.

45
Q

Text Messaging

A

a method of communication in which a user types and sends short messages from a mobile phone to another mobile phone.

46
Q

Traditional Media

A

sources include magazines, newspapers, books, radio, television and movies.

47
Q

Unstructured data

A

Web 2.0 and social media sites are producing massive amounts of data

48
Q

(UGS) user generated content

A

Certain sites go a step further and allow the consumers to become publishers and create and post their own content on various sites

49
Q

Video conferencing

A

used for conducting training sessions or giving Webinars about products, and can even be used as a way to meet new people through social media platforms.

50
Q

Viral

A

services you can pay to try to make content go viral

51
Q

Virtual world

A

a simulated environment where multiple users can interact in real time.

52
Q

Voice Over IP

A

video conferencing, and streaming are also being used by more businesses

53
Q

Web 2.0

A

Web sites that have these technologies that allow two-way communication between the site owner and the consumers

54
Q

Web feed

A

a data format for delivering Web content that is frequently updated, such as blog entries and news headlines.

55
Q

Webcast

A

Another term used for a live streaming broadcast is Webcast.

56
Q

XML – Extensible Markup

A

is a markup language used to store, describe and share data on the Web.

in persons social media period 3 (17 decks)

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