Final: Terms 76-94 Flashcards
Pythagorean Win Percentage Expectancy
A predictive analysis method developed by Bill James for the MLB
-Predicts a team’s winning percentage based on the number of points scored and points allowed
ROI Analysis
A method to measure an investment’s profitability
Senior Woman Administrator (SWA)
An NCAA designation for the highest ranking female administrator involved in managing an NCAA institution’s athletic department
Sport Mass Media
The extensive avenues of sports communication to large audiences (Broadcasting, social media, journalism, etc.)
Strategic Sport Communication Model (SSCM)
A framework designed to understand and apply various way communication is used in the sports industry
Sport Social Media
Sport-specific use of web-based applications to share information, opinions, and experience
Sport Public Relations
A managerial communication-based field focusing on building/maintaining relationships with teams, athletes, fans, sponsors, media, etc.
Strategic Planning
The process in sports of setting goals, defining objectives, outlining the steps and resources needed to achieve success in the sporting domain
Streaming
Digital transmission of live sports content over the internet
Ticket Operations
The processes by which tickets are distributed to customers with attention to a high level of customer service
Ticket Scalping
Selling a ticket for a higher price than the price printed on the ticket
Tort
A legal term describing a wrongful act leading to a civil legal liability (injury)
-Often due to negligence
Traditional Fantasy Sports
Participants create imaginary teams of real players from a particular league, and compete against their own league. Typically season-long
Turnkey Program
A product or service offering that a vendor executes without further involvement from the client
United States-Mexico-Canada Agreement (USMCA)
Trade agreement that replaced NAFTA in 2020
-Aim to modernize and enhance certain aspects of trade and cooperation
