DIASS-Communication Flashcards
The word communication is derived from a Latin word
Communis
Communis means
Shared understanding or common
“Transactional process in which people generate meaning through the exchange of verbal messages in specific contexts, influenced by individual and societal forces
and embedded in culture.”
~ Alberts, Nakayama & Martin (2007)
METHODS OF COMMUNICATION
- VERBAL COMMUNICATION
- NONVERBAL COMMUNICATION
- WRITTEN COMMUNICATION
ELEMENTS OF COMMUNICATION
- SENDER AND RECEIVER
- MESSAGE
- ENCODING AND DECODING
- CHANNEL
- FEEDBACK
- CONTEXT
- NOISE
- EFFECT
is a lens through which reality is perceived and filtered to create meaning or a standpoint formed through a complex set of criteria or assumed values against which measurements, understanding or
judgements are made.
Frame of reference
refer to a set of parameters that define one’s
mental schema.
Psychological frame of reference
refer to a set of parameters that define one’s
cultural bias.
Cultural frame of reference
refer to a set of parameters that define one’s social
bias
Social frame of reference
refer to a set of egocentric experience, environmental, geographical parameters that define
one’s interpretation of reality
Spatial frame of reference
refer to set of transient parameters, such as space and range of experience types that underlie immediate representations which
define one’s interpretation of reality
Temporal frame of reference
refer to a set of parameters that define one’s
historical bias
Historical frame of reference
GOALS OF COMMUNICATION
1.To inform and be informed
2. To persuade and influence
3. To build and maintain relationships
4. To develop a career
communication is always evolving
Communication is dynamic
each communication encounter affects and
changes people
•Communication is unrepeatable and
irreversible
we cannot not communicate
Communication has no opposite
a communicative act is considered ethical if it is based on socially agreed upon standards of
behavior
•Communication is affected by culture •Communication is influenced by ethics
FUNCTIONS OF
COMMUNICATION AND MEDIA
- Surveillance
- Interpretation
- Socialization
- Entertainment
- Mobilization
is an internal communication process taking place within the individual.
Intrapersonal communication:
involves 2 persons or a small group such as family
Interpersonal communication:
involves the transmission of messages to large audiences using technology of communication
Mass communication
refer to any «communication taking place using the computer and internet-based technologies
Computer-mediated communication:
Classification of Interpersonal communication
1.Dyadic communication
2.Group communication
3.Public communication
Interpersonal that involves face-to-face communication
Direct interpersonal communication
Interpersonal that involves the use of technology such as telephone or internet
Mediated interpersonal communication