Design Theory Flashcards
Who would design desks?
An industrial designer
Who would design uniforms?
A fashion/clothing designer
What do posters do?
They give us images and information about new events, products, movies etc.
Who would design posters?
Commercial artists or graphic artists
What types of design are there?
Graphic design Dress/Fashion design Textile design Theatre design Industrial design Interior design
Who would design a school?
An architect
What is graphic design?
This form of design relies on visual images and written words. These visual art forms create a language and theses are organised to communicate with the viewers with extraordinary persuasiveness.
What is fashion design?
Clothing design
What is textile design?
This involves the designing of shapes, patterns etc. for material
What is theatre design?
This involves designing the costumes, props and stage sets for theatrical productions
What is industrial design?
Industrial designers design objects that have specific uses. They design objects that are used in industry and are mass produced.
What is interior design?
Interior designers design the inside of houses and buildings, but not their exteriors
What makes graphic design’s precision of meaning maximised?
The fact that the images are combined with written words
What do we use in our marketing operations?
The language of visual art
What is a very important tool of communication industries?
Graphic design
What are examples of graphic design?
Posters
Packaging
Other printed materials
What do graphic designers need to do to communicate effectively?
Attract the attention of the public
Know their target market
They need to characterise the product/idea or service
They need to produce verbal material
What do graphic designers tend to do?
Go towards visual logic and simplicity
How do graphic designers go towards visual logic and simplicity?
They favour open space
Bold, abstract designs
Forms that are easily seen and recognised
Symbolic meanings
Often repeat their messages with different devices
How do posters attract attention?
Simple bold shapes Simple colours Tell about something interesting Pictures that affect feelings Words that affect feelings Surprising or shocking Asking direct questions Not using too many words
How do posters communicate quickly?
Have a clear, simple, strong message Not having too many words Not having too many pictures Careful choosing of words and pictures that match the message Using large, legible kinds of writing
How do posters involve feelings?
Images that affect feelings
Words that affect feelings
Colours that affect feelings
What do fashion designers have to consider?
The fashion/person that the garment is for
The body size and shape
Reproduction of the garment (mass produced or once off)
The patterns that need to be drawn
The materials to be used
The cost involved
What kinds of materials can be used for fashion design?
Silk
Satin
Cotton
Stretch
