Definisions Flashcards
What does the term media language mean?
How media communicates through their forms, codes, conventions and techniques.
What does Representation mean?
How the media portrays events, issues, individuals and social groups.
What does media industries mean?
How the media industries’ processes production, distribution and circulation, affect media forms and platforms.
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What does voyeuristic mean?
relating to or denoting sexual pleasure gained from watching others when they are naked or engaged in sexual activity.
What does signified and signifier mean?
Signified - the mental concepts triggered by the signifier
Signifier - Physical form of the sign (i.e. word or photo, which triggers the signified)
What does denotation and connotation mean?
Denotation - The literal description of something.
Connotation - The associations or ideas surrounding something
Codes are groups of signs with similar characteristics. Which three categories are codes decided into?
Visual
Technical
Audio
Genre is…
The classification of texts into groups with similar characteristics.
What is the BBFC??
British boats of film classification.
What is ASA?
Advertising standard authority
What is isFe
Interactive software Federation of Europe
what does ESRB stand for?
Entertainment software rating board
What is essentialism?
A feminist view, women and men are fundamentally different due to biological factors.
What is Hard sell?
Promoting/ stating what it does and that it’s the best and you should buy it.
