Data analysis type of data

Question 1

Quantitive data

Answer 1

Involes numbers eg score on memory/IQ

Question 2

Strength of quantative data

Answer 2

Can summarise data group into chart tables

Question 3

Limitations of quantative data

Answer 3

Lacks depth of research response only focuses on individuals behaviour mathematically measured

Question 4

Qualitative data

Answer 4

Answer involves written in words eg description behavioural

Question 5

What are strengths of qualitative data ?

Answer 5

Higher chance of validity due to collecting info

Question 6

What are the limitations of qualitative data?

Answer 6

Open to interpretation & researcher bias

Question 7

Primary data

Answer 7

Collected first hand by the researcher

Question 8

What are the strengths of primary data?

Answer 8

Increases validity can control data & process carefully

Question 9

What are the limitations of primary data?

Answer 9

Time consuming & costly

Question 10

Secondary data

Answer 10

Data obtained by existing sources

Question 11

What are the strengths of secondary data?

Answer 11

Often already analysed & reduced time spent

Question 12

What are the limitations of secondary data?

Answer 12

Decreased validity data isn’t collected to answer researcher questions directly

Question 13

Meta analysis

Answer 13

Researcher calculates an overall findings on basis of multiple previous studies