Cultural Context of Persuation Flashcards
Define competence
The ability to exert control over one’s life, to cope with specific problems effectively, and to make changes to one’s behavior and one’s environment, as opposed to the mere ability to adjust or adapt to circumstances as they are.
What are the 4 stages of competence
1) Unconscious incompetence
2) Conscious incompetence
3) Conscious competence
4) Unconscious incompetence
Define and give example: Unconscious incompetence
We assume/attribute things we don’t know without even realizing it
Ex. wearing your shoes in a Japanese house without realizing it’s offensive
Define and give example: Conscious incompetence
Here, we realize there is a difference in values but we don’t fully understand it
Ex. you don’t understand bull fighting but you realize it’s entertaining for the spaniards
Define and give example: Conscious Competence
You recognize others have different values than you and shift your behaviours to align with them
Ex. you realize Muslim women don’t shake hands so you know this and therefore don’t shake their hand
Define and give example: Unconscious Competence
We are all consciously competent in our own cultures; we know the values without even being aware of it
Ex. we know what to wear to weddings and funerals
What are the best source of messages in individualistic culture
Best source of messages
Individualistic: prefer info from credible sources, experts, and winners
What are the best source of messages in collectivist culture
Collectivistic: prefer older males and famous families
What are the best structure of messages in individualistic culture
Individualistic: linear logic, conclusion is being supported through inductive or deductive reasoning
What are the best structure of messages in collectivist culture
Collectivist: circular argument, ‘beating around the bush’
You don’t say exactly what you want/mean in case others don’t receive it right
What are 3 examples of paralinguistic communication
1) Eye contact
2) Touching
3) Physical Distance
How can eye-contact be determined culturally
High levels of eye contact: Arabs. Latin American, Southern Europeans
Low levels of eye contact: Japanese, Indians, Northern Europe
How can physical distance be determined culturally
Non-North American countries stand much closer than North-American ones
Men stand further from each other than woman do
What factors of social influence works best on: US, China, Spain, Germany
US - reciprocation
China - authority
Spain - friendship
Germany - consistency
What is modern propaganda
How commercials manipulate us and influence us
