Course 2 - Module 3 Flashcards
Alt text:
A brief, written description of an image with the primary purpose of assisting individuals who are visually impaired
Anchor text:
The visible text in a hyperlink
Backlink:
A link that points to a website from another site
External link:
A link on a website that leads to content on other sites
Google Search Console:
A no-cost tool that helps users better understand how a website is performing on Google Search
Internal link:
A link on a website that points to other pages on the site
Manual action:
Google’s way to demote or remove webpages that are not compliant with its webmaster quality guidelines
Meta description:
Text that provides the search engines a summary of what the page is about
Nofollow link:
A link that features HTML code that tells search engines to ignore that link
Schema:
The type of code used for structured data markups
Sitemap:
A file that provides information about the pages, videos, and other files on a site and the relationships between them
Structured data:
Code used to describe a webpage’s content to search engines
Webpage title element:
Text that provides both the users and search engines with a page’s topic
404 page:
A URL that tells the visitor that the webpage does not exist