Convenience Flashcards
What is considered convenient?
- it is appropriate in time and place
- it removes discomfort or trouble promotes ease
- if it is well suited to one’s wants
What are the types of goods that we purchase?
- Convenience goods: Itrems frequently bought without thinking
- Shopping goods: Items that we compare products & maybe different stores before buying them
- Speciality goods: Requires special dedicated purchasing effort
What are the types of the stores?
- Convenience stores: AKA corner stones, small retailers in suburban areas,city centers and …
- Discount stores or Supermarkets
Describe the benefits and limitations of online convenience.
- Online commerce can give consumers access to wide range of products, 24/7. A great hope for online marketing is that it will give great convenience to the customers and also decrease environmental impact. it will also cause reduction of stores and therefore we will end up having better land use.
- But it will not decrease the environmental impact of production and also there are some unforseen displacements of environmental impacts.
- As an example, when digital photography was introduced, the need to print the photos and use chemicals, paper and water decreased. but at the same time, many photos were taken and they were uploaded in the internet which requires electricity to keep them.
- But it will not decrease the environmental impact of production and also there are some unforseen displacements of environmental impacts.
- online marketing can lead to social isolation, because people leave their houses for shopping and its sort of a social contact.
What are the main sectors regarding environmental impact in European food and production system
- production (51%)
- home sotrage(17%)
- home cooking (14%)
What are the biggest potentials to save Ecosystem and CO2 in UK food distribution system?
Co2 wise:
1) Larger Vehicles
2) Transport collaboration
3) Vehicle telematics
Total eco saving:
1) Larger vehicles
2) Vehicle engine change
3) Transport collaboration
What items can be considered in Convenience in purchase?
- -Accessibility in distribution: Making goods physically accessible. It can happen with co-location: convenience of having products together which will be more resource efficient, but mostly the huge shopping malls are out of the town and distant from customers home
- -Distribution chain impact: packaging, waste creation, disposal of waste, noise and emission levels and consumption of fossil fuels
- -Availability in distribution (24 hour economy): permanent availability. It will make problems for workers and also it has environmental problems(more energy consumed..)
- -Convenience through packaging: Packing has the following roles: Protect,transport,inform,portion and communicate.
- -Convenience through Augmented benefits: Includes convenience from information, credit, and choice editing.
What is meant by sustainability in retailing?
- Working with customers to reduce waste
- working with suppliers to improve their sustainability environmental management systems reducing energy requirement for store lighting, heating and refrigeration improvement to shipping and transportation water conservation
What is meant by convenience in use?
1) convenience as a product feature: A product level of convenience is determined by the attribute of the product and the ways in which the consumer find them to be convenient. in the food category, convenient food was a remarkable transformation that changed lifestyle of many. Also private car is another example.
2) Time: Saving consumers time is a key way in which marketers seek to make shopping and consuming more convenient.
What is convenience in post.use?
The problem regarding post-use is disposal. So the solutions are:
- Recycling: Which is done by consumers and does not require compromise.
- Reverse logistics: Reclaim used products from consumers and make them available for recycling or remanufacturing
Describe the concept of reverse logistics channel. from chains to loops:
In some key markets like cars and electronics, reducing consumer waste has been done by extending producer responsibility regulations and a requirement for companies to reclaim end of life products for consumers to be used or recycled, which is called reverse logistics channel.
How did HP deal with disposal issue?
HP France came up with the idea to sell notebooks in a readymade carry case which is made of recycled materials!
There are four issues regarding Sus. packaging.
There are four issues regarding Sus. packaging, please take a look at the picture in the slides or in summaries. I cant upload a photo here ! but it should effective, efficient, cyclic, and safe.
