Competency 011

Question 1

Three Main Types of Media

Answer 1

Print, Visual, and Electronic

Question 2

Print Media

Answer 2

what is used to disseminate information in print form such as that found in newspapers, magazines, and direct mail

Question 3

Visual Media

Answer 3

incorporates the use of visual imagery to either complement or supplement the message being carried

Question 4

Electronic Media

Answer 4

requires the use of an external device such as a television, computer, or personal assistant device to display the information and images being presented

Question 5

Chart

Answer 5

used to summarize large amounts of information without the need to use extensive written explanations

Question 6

Graphic

Answer 6

can expand a concept, serve as an illustration, support points, organize facts, etc.; the reader can interpret, predict, and apply information with some careful observation

Question 7

Visual Impact

Answer 7

the ways in which the overall visual design appeals to the reader

Question 8

Visual Coherence

Answer 8

the ways in which the design of the piece creates a sense of unity and wholeness

Question 9

Visual Salience

Answer 9

Using design features to generate a certain effect

Question 10

Organization

Answer 10

the layout of the page to create a unique pattern, especially one that is understandable to the reader