Companies And Their Industries

Question 1

competitive forces at work in an industry

Answer 1

1. potential entrants
2. Industry competitors
3. Substitutes
4. Suppliers
5. buyers

Question 2

entrant (Def)

Answer 2

a new company entering a market

Question 3

SWOT

Answer 3

strengths, weaknesses, opportunities, threats

Question 4

external factors

Answer 4

the strength of competitors, government regulations, the way that society is changing

Question 5

core competencies; internal factors

Answer 5

the particular ways that a company organizes and combines its HR, know-how, equipment

Question 6

know-how (pl)

Answer 6

wiedza specjalistyczna

Question 7

competitive advantage can be based on

Answer 7

1. cost leadership
2. differentiation
3. focus

Question 8

cost leadership

Answer 8

offering products or services at the lowest cost; this is one strategy to adopt in volume industries with competitors producing numbers of similar products

Question 9

differentiation

Answer 9

offering products or services that give added-value in terms of quality or service compared to competitors

Question 10

focus

Answer 10

combining elements of the cost leadership and differentiation to concentrate on a niche - a specific part of the market with particular needs

Question 11

volume industry

Answer 11

przemysł specjalizujący się produkcją seryjną