Colour Psychology Flashcards

1
Q

What is the Colour Wheel?

A

Primary + Secondary + Tertiary Colours

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2
Q

Tints vs Shades

A

Tints: White is added to the colour to make it brighter Shades: Black is added to the colour to make it darker

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3
Q

Tints vs Shades vs Tones

A
  • Tints: White is added to the colour to make it brighter
  • Shades: Black is added to the colour to make it darker
  • Tones: Gray is added to the colour to create different colours
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4
Q

Pure Colour is at ______

A

Normal Saturation

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5
Q

How to Form New Colours?

A

Desaturation by adding White, Black or Gray to an existing colour

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6
Q

What are Colour Harmonies?

A

Colours working together to create a colour scheme

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7
Q

Warm and Cool Colours

A

Warm Colours:

Oranges, Reds, Yellows

Communicates ENERGY, OPTIMISM, ENTHUSIASM

Cool Colours:

Greens, Blues, Violets

Communicates DEPENDABILITY, PROFESSIONALISM, PEACE

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8
Q

Complementary Colours

A

two colours that are opposite of eachother

(combinding warm and cool colours)

*Use an 80/20 split between the colours*

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9
Q

Analogous Colours

A

Aligned NEXT to eachother on the colour wheel

Use:

  • 1 Dominate Colour
  • 2 Used as Accents
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10
Q

Monochromatic Colours

A

1 Colour hue made up of different tints, shades & tones

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11
Q

Triadic Colours

A
  • Takes 3 Colours from the wheel in the form of a triangle*
  • (one colour from each point)*

Combinations:

2 Warm; 1 Cool

2 Cool; 1 Warm

3 Primary (more vibrance and life)

3 Secondary

3 Teritary

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12
Q

Split Complementary Colours

A

Begins as Complementary and then splits into two colours opposite of each other

1 Dominante Colour

2 Filtered In

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13
Q

Tetradic Colours

A

Takes two sets of Complimentary colours and put them together

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14
Q

Square Colours

A

4 Colours in the shape of a square

80% Dominant Colour

20% Secondary Colour

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15
Q

Colour Meanings & Symbolism: Yellow

A
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16
Q

Colour Meanings & Symbolism: Red

A
17
Q

Colour Meanings & Symbolism: Blue

A
18
Q

Colour Meanings & Symbolism: Orange

A
19
Q

Colour Meanings & Symbolism: Green

A
20
Q

Colour Meanings & Symbolism: Violet

A
21
Q

Colour Meanings & Symbolism: Pink

A
22
Q

Colour Meanings & Symbolism: White

A
23
Q

Colour Meanings & Symbolism: Black

A
24
Q

Colour Meanings & Symbolism: Brown

A
25
Q

Colour Meanings & Symbolism: Metallics

A
26
Q

Recall Colour Meanings

Black; White; Red; Yellow; Blue; Gray; Green; Orange Purple; Brown

A
27
Q

How to Create High Contrast Color Schemes

A
  1. Select varying tones, shades and tints of a specific color
  2. Then select another pure color at least three spaces away on the wheel to act as an accent color