Colour Psychology Flashcards
What is the Colour Wheel?
Primary + Secondary + Tertiary Colours
Tints vs Shades
Tints: White is added to the colour to make it brighter Shades: Black is added to the colour to make it darker
Tints vs Shades vs Tones
- Tints: White is added to the colour to make it brighter
- Shades: Black is added to the colour to make it darker
- Tones: Gray is added to the colour to create different colours
Pure Colour is at ______
Normal Saturation
How to Form New Colours?
Desaturation by adding White, Black or Gray to an existing colour
What are Colour Harmonies?
Colours working together to create a colour scheme
Warm and Cool Colours
Warm Colours:
Oranges, Reds, Yellows
Communicates ENERGY, OPTIMISM, ENTHUSIASM
Cool Colours:
Greens, Blues, Violets
Communicates DEPENDABILITY, PROFESSIONALISM, PEACE
Complementary Colours
two colours that are opposite of eachother
(combinding warm and cool colours)
*Use an 80/20 split between the colours*
Analogous Colours
Aligned NEXT to eachother on the colour wheel
Use:
- 1 Dominate Colour
- 2 Used as Accents
Monochromatic Colours
1 Colour hue made up of different tints, shades & tones
Triadic Colours
- Takes 3 Colours from the wheel in the form of a triangle*
- (one colour from each point)*
Combinations:
2 Warm; 1 Cool
2 Cool; 1 Warm
3 Primary (more vibrance and life)
3 Secondary
3 Teritary
Split Complementary Colours
Begins as Complementary and then splits into two colours opposite of each other
1 Dominante Colour
2 Filtered In
Tetradic Colours
Takes two sets of Complimentary colours and put them together
Square Colours
4 Colours in the shape of a square
80% Dominant Colour
20% Secondary Colour
Colour Meanings & Symbolism: Yellow
Colour Meanings & Symbolism: Red
Colour Meanings & Symbolism: Blue
Colour Meanings & Symbolism: Orange
Colour Meanings & Symbolism: Green
Colour Meanings & Symbolism: Violet
Colour Meanings & Symbolism: Pink
Colour Meanings & Symbolism: White
Colour Meanings & Symbolism: Black
Colour Meanings & Symbolism: Brown
Colour Meanings & Symbolism: Metallics
Recall Colour Meanings
Black; White; Red; Yellow; Blue; Gray; Green; Orange Purple; Brown
How to Create High Contrast Color Schemes
- Select varying tones, shades and tints of a specific color
- Then select another pure color at least three spaces away on the wheel to act as an accent color
