Chapters 7, 8, 9 Flashcards

1
Q

Learning is defined as the “process of acquiring through experience new and relatively enduring _______ or ________.”

A

information; behaviours

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2
Q

Two forms of associative learning are classical conditioning, in which the organism associates ______, and operant condition, in which the organism associates ______.

a. two or more responses; a response and consequence
b. two or more stimuli; two or more responses
c. two or more stimuli; a response and consequence
d. two or more responses; two or more stimuli

A

c.

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3
Q

In Pavlov’s experiments, the tone started as a neutral stimulus, and then became a(n) _____ stimulus.

A

conditioned

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4
Q

Dogs have been taught to salivate to a circle but not to a square. This process is an example of _________.

A

discrimination

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5
Q

After Watson and Rayner classically conditioned Little Albert to fear a white rat, the child later showed fear in response to a rabbit, dog, and a sealskin coat. This illustrates what?

A

Generalization

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6
Q

“Sex sells!” is a common saying in advertising. Using classical conditioning terms, explain how sexual images in advertisements can condition your response to a product.

A

Sexual image is UNCONDITIONED STIMULI that triggers UNCONDITIONED RESPONSE of interest or arousal. Before advertisement pairs product with sexual image, product is a Neutral Stimuli. Over time, the product can become a CS that triggers the CR of interest or arousal.

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7
Q

Thorndike’s law of effect was the basis for ______ work on operant conditioning and behaviour control.

A

Skinner’s

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8
Q

One way to change behaviour is to reward natural behaviours in small steps, as the organism gets closer and closer to a desired behaviour. This process is called_____

A

shaping

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9
Q

Your dog is barking so loudly that it’s making your ears ring. You clap your hands, the dog stops barking, your ears stop ringing and you think to yourself, “I’ll have to do that when he barks again.” The end of barking is for you a?

A

Negative Reinforcer

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10
Q

How could your psychology instructor use negative reinforcement to encourage your attentive behaviour during class?

A

Take away something you dislike. ie: offer shortened length of assigned paper, replace lecture with in-class activity.

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11
Q

Reinforcing a desired response only some of the times it occurs is called _____ reinforcement.

A

Parial

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12
Q

A restaurant is running a special deal. After you buy four meals at full price, your fifth meal will be free. This is an example of a ______ schedule of reinforcement.

A

Fixed-Ratio

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13
Q

The partial reinforcement schedule that reinforces a response after unpredictable time periods is a _____-______ schedule.

A

Variable-Interval

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14
Q

A medieval proverb notes that a “burnt child dreads the fire.” In operant conditioning, the burning would be an example of a?

A

punisher

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15
Q

Garcia and Koelling’s ______-______ studies showed that conditioning can occur even when the unconditioned stimulus does not immediately follow the neutral stimulus.

A

taste-aversion

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16
Q

Taste-aversion research has shown that some animals develop aversions to certain tastes but not to sights or sounds. What evolutionary psychology finding does this support?

A

This finding supports Darwin’s principle that natural selection favours traits that aid survival.

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17
Q

Evidence that cognitive processes play an important role in learning comes in part from studies in which rats

a. spontaneously recover previously learned behaviour
b. develop cognitive maps.
c. exhibit respondent behaviour
d. generalize responses

A

b. develop cognitive maps

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18
Q

Rats that explored the maze without any reward were later able to run the maze as well as other rats that had received food rewards for running the maze. The rats that learned without reinforcement demonstrated _________.

A

latent learning

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19
Q

Children learn many social behaviours by imitating parents and other models. This type of learning is called _________.

A

observational learning

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20
Q

According to Bandura, we learn by watching models because we experience ______ reinforcement or ______ punishment.

A

vicarious; vicarious

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21
Q

Parents are most effective in getting their children to imitate them if
a. Their words and actions are consistent
b. they have outgoing personalities
c. one parent works and the other stays home to care for the children
they carefully explain why behaviour is acceptable in adults but not children

A

a. Their words and actions are consistent

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22
Q

Some scientists believe that the brain has _____ neurons that enable empathy and imitation

A

mirror

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23
Q

Most experts agree that repeated viewing of media violence

a. makes viewers signigicantly more aggressive.
b. has little effect on viewers
c. dulls viewer’s sensitivity to violence
d. makes viewers angry and frustrated

A

c. dull’s sensitivity to violence

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24
Q

Define Associative Learning.

A

Learning that certain events occur together.

Events may be two stimuli (as in classical conditioning) or a response and its consequence (as in operant conditioning).

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25
Q

Define Respondent behaviour

A

Behaviour that occurs as an automatic response to some stimulus.

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26
Q

Operant Behaviour?

A

Behaviour that operates on the environment, producing consequences.

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27
Q

Cognitive Learning?

A

the acquisition of mental information, whether by observing events, by watching others, or through language.

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28
Q

Classical Conditioning?

A

A type of learning in which one learns to link two or more stimuli and anticipate events.

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29
Q

Neutral Stimulus?

A

In CLASSICAL CONDITIONING, a stimulus that elicits no response before conditioning

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30
Q

Unconditioned Response (UR or UCR)?

A
  • Unlearned response triggered by Unconditioned Stimulus.

- Unlearned, naturally occurring response to an unconditioned stimulus

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31
Q

Unconditioned Stimulus (US or UCS)?

A
  • Stimulus that causes response without prior learning.

- Stimulus that unconditionally - naturally and automatically - triggers an unconditioned response.

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32
Q

Conditioned Response (CR)?

A
  • Learned response

- A learned response to a previously neutral stimulus

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33
Q

Conditioned Stimulus (CS)?

A

-Initially neutral stimulus that triggers a learned (conditioned) response.

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34
Q

Extinction?

A

Stopping a behaviour when association is gone.

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35
Q

Spontaneous Recovery?

A

Reappearance, after a pause, of an extinguished conditioned response.

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36
Q

If the aroma of a baking cake sets your mouth to watering, what is the UCS? the CS? The CR?

A

UCS-The cake
CS- Aroma of cake
CR - Salivation to the aroma

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37
Q

The first step of classical conditioning, when an NS becomes a CS, is called ______. When a UCS is no longer follows the CS, and the CR becomes weakened, this is called _______.

A

Acquisition; extinction

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38
Q

Classical Stimulus Generalization?

A

Stimuli similar to the conditioned stimulus cause conditioned response.

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39
Q

What is the effect of sexually arousing images of women being paired with violence in horror movies?

A

UCS -Sexually arousing image
UCR - arousal
CS - violence
CR - violence is sexually arousing

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40
Q

Classical Discrimination?

A

Learned ability to distinguish between a CS and stimuli that do not signal an UCS

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41
Q

Child learned to fear a white rat after repeatedly experiencing a loud noise as the rat was presented. In this experiment, what was the UCS, UCR, NS, CS, and CR?

A
UCS - Noise
UCR - Fear
NS - Rat before noise was added
CS - Rat
CR - Fear of rat
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42
Q

Higher-Order Conditioning?

A

Neutral stimulus becomes CS after being paired with an already conditioned stimulus.

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43
Q

Operant Conditioning?

A

Type of learning in which behaviour is strengthened if followed by a reinforcer or diminished if followed by a punisher.

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44
Q

Law of Effect?

A

If behaviour is rewarding = repeat

If behaviour is not rewarding = don’t repeat

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45
Q

Antecedents?

A

First. Discriminative stimulant. Precedes behaviour.

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46
Q

Behaviours (in regards to Operant conditioning)?

A

Action/response that yo reward or punish

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47
Q

Consequences (Operant conditioning)?

A

Positive or negative reward

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48
Q

With _____ Conditioning we learn associations between events we do not control. With _____ conditioning, we learn associations between our behaviour and resulting events.

A

Classical; Operant

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49
Q

Shaping?

A
  • Give reinforcers as the behaviour gradually reaches the desired behaviour.
  • Operant conditioning procedure in which reinforcers guide behaviour toward closer and closer approximations of the desired behaviour.
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50
Q

Positive Reinforcement?

A

Increasing (strengthen) behaviours by presenting positive reinforcers.

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51
Q

Negative Reinforcement?

A

Increasing (strengthen) behaviours by removing, stopping or reducing negative stimuli.

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52
Q

Primary Reinforcer?

A
  • Something you naturally like (food)

- Satisfies a biological need

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53
Q

Secondary Reinforcer?

A

Something you work for (Money)

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54
Q

Operant Extinction?

A

Stop receiving positive consequences = stop behaviour

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55
Q

Aversive Punishment?

A

Use something painful (something they don’t like) to decrease behaviour.

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56
Q

Response Cost?

A

Take something away that they like to reduce bad behaviour.

57
Q

Chaining?

A

Reinforcers are used to develop a chain or sequence of behaviours.

58
Q

Operant Generalization?

A

If antecedent is similar, behaviour happens. ie Dog sits for everyone

59
Q

Operant Discrimination?

A

Response will occur with only one antecedent.

eg. Dog only sits for one person.

60
Q

Continuous Reinforcement?

A

Every time you do something = reward.

Rapid learning, but easier to extinguish.

61
Q

Partial Reinforcement?

A

Only sometimes the behaviour is rewarded. Slower to learn, but holds up against extinction better.

62
Q

Fixed Ratio Schedule?

A

Fixed number of responses needed before reward is given.

ex. Buy 5 drinks get the sixth free.

63
Q

Variable Ratio Schedule?

A

Reward given after variable (unpredictable) amount of responses centered around an average.
ex. Organization makes average of ten phone calls for every donation it receives.

64
Q

Fixed Interval Schedule?

A

Set time period must pass before reward is given.

ex. Get break every two hours

65
Q

Variable interval Schedule

A

variable/unpredictable time period, centered around an average must pass before award.
ex. watching and seeing shooting stars on a dark night.

66
Q

Salivating in response to a behaviour is a(n) ______ behaviour. Pressing a bar to obtain food is a(n) _______ behaviour?

A

respondent; operant

67
Q

Mirror Neurons?

A

Fire when we imagine doing something. Ex. Empathy

68
Q

Preparedness?

A

We are biologically (evolutionarily) predisposed to learn some things easier than others, and to make some associations.

69
Q

Instinctive Drift?

A

Where animal/person reverts back to instinctual behaviours.

70
Q

Insight?

A

The answer (idea) comes to you. No reward or prompt.

71
Q

Cognitive Maps?

A

You remember/learn directions w/ no reward

72
Q

Observational Learning

A

Learn by watching.

ex. bobo doll experiment

73
Q

Jason’s parents and older friends smoke, but they advise him not to. Juan’s parents and friends don’t smoke, but they say nothing to deter him from doing so. Will Jason or Juan be more likely to start?

A

Jason, because observational learning says children do what others do.

74
Q

Memory?

A

The process of encoding, storing and retrieving information.

75
Q

Sensory Memory?
Iconic Store?
Echoic Store?

A

The immediate, very brief recording of sensory information.
Iconic - lasts 1-2 seconds
Echoic - lasts 3-4 seconds

76
Q

Short-Term Memory?

A

Activated memory that holds a few items briefly. ie phone number while calling.

  • Lasts 20 seconds.
  • Holds 5-9 pieces of info
77
Q

Working Memory?

A

Short-term memory- have to hold information in your mind - do something - try to remember.

78
Q

Long-Term Memory?

A

Anything you need to store longer than 20 seconds.

  • Relatively permanent, and limitless.
  • Explicit and Implicit
79
Q

Explicit (Declarative) Long Term Memory?

Episodic; Semantic

A

Episodic - things that happened to you.

Semantic - Facts about World and Language.

80
Q

Implicit (Procedural) LTM?

A

Memory for tasks and procedures

81
Q

What are two basic functions of working memory?

A
  1. Active processing of incoming visual-spatial and auditory information.
  2. Focusing our spotlight of attention
82
Q

What is the difference between automatic and effortful processing? What are some examples of each?

A

Automatic processing - occurs unconsciously for such things as the sequence and frequency of a days events, and reading and comprehending words in our own language.
Effortful - Requires attention and awareness and happens when we work hard to learn new material in class.

83
Q

Chunking?

A

organizing items into familiar, manageable units; occurs automatically.

84
Q

Mnemonics?

A

Memory aids.

85
Q

Spacing effect?

A

The tendency for distributed study or practice to yield better long-term retention than is achieved through massed study or practice.

86
Q

Proactive Interference?

A

Remember old stuff, can’t remember new stuff.

87
Q

Retroactive Interference?

A

New stuff prevents remembering of old stuff.

88
Q

Encoding Failure?

A

Information is not moved from sensory, short term to Long term.

89
Q

Motivated forgetting?

A

Repressing a memory.

90
Q

Schema (confirmation bias)

A

Allowing information in that supports your belief

91
Q

Misinformation Effect?

A

Things that happen after the information is given to you that causes you to change your memory. False memories.

92
Q

What brain area responds to stress hormones by helping create stronger memories?

A

Amygdala.

93
Q

The neural basis for learning and memory, found at the synapses in the brain’s memory-circuit connections, results from brief, rapid stimulation. It is called?
“Neurons that Fire together, wire together.”

A

Long Term Potentiation

94
Q

Which parts of the brain are important for IMPLICIT memory processing, and which parts play a key role in EXPLICIT memory processing?

A

The cerebellum and basal ganglia are important for Implicit (procedural).
The frontal lobes and hippocampus are key to explicit (declarative).

95
Q

Retrograde Amnesia?

A

Loss of memory prior to event.

96
Q

Anterograde?

A

Forgetting traumatic event and unable to lay down new memory.

97
Q

Priming?

A

The activation of associations. ex. Seeing a gun might temporarily predispose someone to interpret an ambiguous face as threatening or to recall a boss as nasty

98
Q

When we are tested immediately after viewing a list of words, we tend to recall the first and last items best, which is known as ____ _____.

A

Serial Position.

99
Q

What is Language?

A
  • A system of symbols
  • symbols reflect what’s in our minds
  • STRUCTURE AND RULES
100
Q

What are Phonemes?

A

Basic sounds.

101
Q

What are Morphemes?

A

Carry meaning. Smallest unit of speech that carries meaning.

ie. ‘a’, ‘I’, ‘pre’, ‘post’, ‘at’

102
Q

Grammar?

A

Rules that govern language.

103
Q

Semantics?

A

Weather; whether

104
Q

Syntax?

A

Order of words in a sentence.

105
Q

A psychologist who asks you to write down as many objects as you can remember having seen a few minutes earlier is testing your?

A

recall

106
Q

The psychological terms for taking in information, retaining it, and later getting it back out are ______, _______, _______.

A

encoding; storage; retrieval

107
Q

The concept of working memory

a. clarifies the idea of short-term memory by focusing on the active processing that occurs in this stage.
b. splits short-term memory into two substages - sensory and working
c. splits short-term memory into two ares - working (retrievable) memory and inaccessible memory.
d. clarifies the idea of short-term memory by focusing on space, time and frequency.

A

a. clarifies the idea of short term memory by focusing on the active processing that occurs in this stage.

108
Q

Sensory memory may be visual (______ memory) or auditory (_______ memory).

A

iconic; echoic

109
Q

Our short-term memory for new information is limited to about ______ items.

A

7 +/- 2

110
Q

Memory aids that use visual imagery (such as peg words) or other organizational devices (such as acronyms) are called?

A

mnemonics

111
Q

The hippocampus seems to function as a?

A

temporary processing site for explicit memory

112
Q

Amnesia following the hippocampus damage typically leaves people unable to learn new facts or recall recent events. However, they may be able to learn new skills such as riding a bicycle which is an ________ memory?

A

implicit

113
Q

Long term potentiation refers to?

A

an increase in cell’s firing potential after brief, rapid stimulation

114
Q

Specific odors, visual images, emotions, or other associations that help us access a memory are examples of ______ ______.

A

retrieval cues.

115
Q

when you feel sad, why might it help to look at pictures that reawaken some of your best memories?

A

Memories are stored within a web of many associations, one of which is mood. When you recall happy moments, you deliberately activate these positive links. You may experience mood-congruent memory and recall other happy moments, which could improve your mood.

116
Q

When tested immediately after viewing a list of words, people tend to recall the first and last items more readily than those in the middle. When retested after a delay, they are most likely to recall?

A

The first items on the list.

117
Q

When forgetting is due to encoding failure, meaningless information has not been transferred from?

A

Short-term memory into long term memory.

118
Q

Ebbinghaus’ “forgetting curve” shows that after an initial decline, memory for novel information tends to?

A

level out.

119
Q

The hour before sleep is a good time to memorize information because going to sleep after learning new material minimizes ______ interference.

A

Retroactive.

120
Q

Freud proposed that painful or unacceptable memories are blocked from consciousness through a mechanism called _______

A

repression

121
Q

One reason false memories form is our tendency to fill in memory gaps with reasonable guesses and assumptions, sometimes based on misleading information. this tendency is an example of?

A

The misinformation effect.

122
Q

Eliza’s family loves to tell the story of how she “Stole the show” as a 2-year-old. Even though she was so young, Eliza can recall the event clearly. How is this possible?

A

Eliza’s immature hippocampus and lack of verbal skills would have prevented her from encoding an explicit memory of the wedding reception at the age of two. It’s more likely Eliza learned information that she eventually constructed into a memory that feels very real.

123
Q

When a situation triggers the feeling that “I’ve been there before,” you are experiencing?

A

dejavu

124
Q

We may recognize a face at a social gathering but we are unable to remember how we know that person. This is an example of _____ ______.

A

source amnesia

125
Q

Children can be accurate eyewitnesses if

A

a neutral person asks nonleading questions soon after the even, in words the children can understand.

126
Q

Psychologists involved in the study of memories of abuse tend to disagree about which of the following statements?

a. memories of events that happened before the age 3 are not reliable.
b. We tend to repress extremely upsetting memories.
c. memories can be emotionally upsetting.
d. sexual abuse happens.

A

b. we tend to repress extremely upsetting memories.

127
Q

A mental grouping of similar things is called a ______.

A

concept.

128
Q

The most systematic procedure for solving a problem is a(n) ______.

A

algorithm

129
Q

Oscar describes his political beliefs as “strongly liberal” but he has decided to explore opposing viewpoints. How might he be affected by confirmation bias and belief perseverance in this effort?

A

Oscar will need to guard agains confirmation bias (searching for support for his own views and ignoring contradictory evidence) as he seeks out opposing viewpoints. Even if Oscar encounters new information that disproves his beliefs, belief perseverance may lead him to cling to these views anyway. It will take more compelling evidence to change his beliefs than it took to create the,.

130
Q

A major obstacle to problem solving is fixation, which is a(n)

A

inability to view a problem from a new perspective.

131
Q

Widely reported terrorist attacks, such as 9/11 in the US, led some observers to initially assume in 2014 that the missing Malaysian Airflight 370 was probably also the work of terrorists. This assumption illustrates the _______ heuristic.

A

availability heuristic.

132
Q

When consumers respond more positively to ground beef described as “75% lean” than to the same product labeled “25% fat” they have been influenced by ______.

A

framing.

133
Q

Which of the following is NOT a characteristic of a creative person?

a. Expertise
b. Extrinsic motivation
c. A venturesome personality
d. imaginative thinking skills

A

b. extrinsic motivation.

134
Q

Children reach the 1 word stage of speech development at about?

A

1 year

135
Q

The three basic building blocks of language are _____, ______, and ______.

A

phonemes; morphemes; grammar

136
Q

When young children speak in short phrases using mostly verbs and nouns, this is referred to as?

A

telegraphic speech

137
Q

According to Chomsky, all languages share a(n) ______.

A

universal grammar.

138
Q

Most researchers agree that apes can

a. communicate through symbols
b. reproduce most human speech sounds.

A

a. communicate through symbols