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cos 241 > Chapter F08-F10 review > Flashcards

Chapter F08-F10 review Flashcards

1
Q

( T or F ) When taking a test, eliminate incorrect answers by crossing them out.

A

True

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2
Q

( T or F ) Look for any answer that fits the question, even if more than one choice may be true on a test.

A

False

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3
Q

( T or F ) When taking a test, pay special attention to words such as “and” and “then.”

A

False

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4
Q

( T or F ) If two choices are identical on a test, that means that one is probably wrong and the other is probably right.

A

False

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5
Q

( T or F ) When taking a test, read the entire question carefully, including all choices.

A

True

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6
Q

( T or F ) When taking a test, keep an eye out for the answer of one question being in the stem of another question.

A

True

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7
Q

( T or F ) If two choices are close or similar on a test, that means that one of them is probably right.

A

True

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8
Q

( T or F ) Do not guess if you do not now the answer on a test.

A

False

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9
Q

( T or F ) “All of the above” or similar responses, are rarely the correct choice on a test.

A

False

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10
Q

What type of shop has shops across the country, and even abroad, owned by one company?

A

Large national chains

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11
Q

What type of shop typically has 5 stations, and up to 40?

A

small independent shops

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12
Q

What type of shop has a parent company that makes decisions such as location, decor, and pricing?

A

franchises

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13
Q

What type of shop is located in trendy, upscale sections of large cities, luxury hotels, and resorts?

A

high-end shops or day spas

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14
Q

What type of shop is often located in busy, low-rent shopping center strips?

A

basic value-priced operations

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15
Q

What type of shop allows professionals to advance to specialized service positions?

A

independent chains

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16
Q

What type of shop is regulated by complex laws?

A

booth rental establishments

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17
Q

What type of shop offers high-priced services and luxurious extras?

A

high-end shops or day spas

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18
Q

What type of shop train professionals to work fast, with no frills?`

A

basic value-priced operations

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19
Q

What type of shop allows professionals to spend more time in consultation with clients?

A

mid-priced full service

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20
Q

What type of shop makes up the majority of shops?

A

small independent shops

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21
Q

What type of shop is the least expensive way of owning your own business?

A

booth rental establishment

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22
Q

( T or F ) Emphasize transferable skills on your resume.

A

True

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23
Q

( T or F ) Keep your resume lengthy and detailed.

A

False

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24
Q

( T or F ) Do not include computer skills on your resume.

A

False

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25
Q

( T or F ) Make your resume neat.

A

True

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26
Q

( T or F ) Focus on hobbies on a resume.

A

False

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27
Q

( T or F ) Make your resume difficult to read.

A

False

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28
Q

( T or F ) Avoid providing professional references on a resume.

A

False

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29
Q

( T or F ) Include your salary history on your resume.

A

False

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30
Q

( T or F ) Include all contact information on your resume.

A

True

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31
Q

( T or F ) Stress your accomplishments on a resume.

A

True

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32
Q

( T or F ) On your resume, make sure to tell the employer what they want to hear

A

False

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33
Q

( T or F ) When building a resume, use passive verbs.

A

False

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34
Q

( T or F ) Include a cover letter with your resume.

A

True

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35
Q

A general rule of thumb is to not speak for more than _______ minutes at a time during the interview.

A

2

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36
Q

A week after submitting your resume is generally sufficient time to _________.

A

make a follow-up contact

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37
Q

Choosing a salon, spa, or barbershop that _________ will increase your chances of success.

A

is best to match your skills

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38
Q

The first two steps in the process of securing employment are _________.

A

targeting and observing salons, spas, and barbershops

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39
Q

Which is not something that you should plan to bring with you to an interview?

A

A cover letter (sent when you first apply or submit your resume to a salon)

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40
Q

You should be prepared to have all of the following identification at an interview, except:

a) Social security number
b) driver’s license
c) birth certificate
d) contact information of former employees

A

c) birth certificate

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41
Q

What questions are illegal to ask in an interview?

A

“Are you a US citizen?”
“How old are you?”
“What is your native language?”

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42
Q

What questions are legal when asked in an interview?

A

“are you over the age of 18?”
“Are you physically able to perform this job?”
“In which languages are you fluent?”

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43
Q

( T or F ) When you become an employee, you will be expected to put the needs of the business and its clients ahead of your own.

A

True

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44
Q

( T or F ) Your coworkers will feel thankful if they are asked to take on your appointments.

A

False

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45
Q

( T or F ) Beauty and wellness school is an unforgiving environment.

A

False

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46
Q

( T or F ) In a job, you are unlikely to do work or perform services that are not your first choice.

A

False

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47
Q

( T or F ) If someone comes to you with tickets for a concert on a day when you are scheduled to work, you should call your manager to tell them you are taking the day off.

A

False

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48
Q

Booth renters:

A

-handle all money transactions
-are wholly responsible for clientele, supplies, record keeping, maintenance, accounting

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49
Q

Independent contractors:

A

-may (and needs to) renew their status periodically
-should receive form 1099-MISC from the shop owner

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49
Q

An employee:

A

-works on a salary commission, or salary-plus-commission basis

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50
Q

Great ways to “give yourself a raise” include all of the following, except ________.

a) retailing more
b) working more hours
c) decreasing service prices
d) spend less money

A

c) decreasing service prices

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51
Q

Being _________ is important when it comes to buying any goods or services.

A

an informed consumer

52
Q

Personal budgets are ________.

A

tailored to your needs

53
Q

Who is the best person to get advice from when it comes to managing your finances?

A

a bank officer

54
Q

A personal budget should include line items in the categories _______ and income.

A

expenses

55
Q

If you fail report earned income on your annual taxes, what can happen?

A

You can be fined or even face jail time

56
Q

Complying with tax laws and rules for reporting income is what a(n) ________ beauty professional does.

A

ethical

57
Q

Which day is a peak workday in most salons, spas, or barbershops?

A

Sunday

58
Q

Which is one way that not paying taxes or not reporting earned income properly can impact you?

A

It can reduce the amount Social Security benefits available at retirement.

59
Q

Defaulting on a personal loan can have serious impact on ______,

A

you credit

60
Q

( T or F ) Ticket upgrading is aka upselling.

A

True

61
Q

( T or F ) You should test all products available for you to sell so that you know what you’re selling.

A

True

62
Q

( T or F ) Assume clients know nothing about the products you want to sell to them.

A

True

63
Q

( T or F ) Adapt your approach and sales technique to meet the needs of your client.

A

True

64
Q

( T or F ) Demonstrating the use of a product does not usually affect the success of your sales pitch.

A

False

65
Q

( T or F ) Once you have established rapport with the client, emphasize the benefits of the product or service.

A

False

66
Q

( T or F ) Pushing to close a sale before a client seems ready to make a decision usually results in a sale.

A

False

67
Q

( T or F ) Being relaxed and friendly in your sales pitch is most effective.

A

True

68
Q

( T or F ) The first step in selling products or services to the client is to establish rapport with the client and sell yourself!

A

True

69
Q

( T or F ) It’s okay to tell white lies or slightly misrepresent the product or service you are attempting to sell.

A

False

70
Q

What is a free and easy way to share information about your business, provide information about promotions and sales, and share beauty tIps, tricks, and trends?

A

a Facebook page for your business

71
Q

_______ is now the preferred mode of communication for many people.

A

E-mail

72
Q

A reliable beauty professional means what?

A

giving the client the style they asked for.

73
Q

Getting in touch with a client base you may not previously have had access to can happen by way of ________.

A

local business referrals

74
Q

When is the best time to think about getting clients back into the salon, spa, or barbershop?

A

While they are still there

75
Q

The best way to encourage clients to book another appointment is to __________.

A

talk to them

76
Q

__________ can be used by existing clients to spread the word about your services or business; in return they can receive a discount on their next service appointment.

A

Business card referrals

77
Q

A card swap is a great ay to utilize _____ for referrals.

A

local businesses

78
Q

______ is a social media tool that clients can use to post reviews of your services and provide a rating of their overall experience.

A

Yelp

79
Q

What is a marketing plan?

A

It outlines research obtained regarding the clients that the business will target

80
Q

What are financial documents?

A

It includes projected financial statements and historical statements

81
Q

What are supporting documents?

A

Includes owner’s resume, personal financial information, and legal contracts

82
Q

What are business policies?

A

Ensures all clients and employees are treated fairly

83
Q

What is a mission statement?

A

Describes key strategic influences of the business

84
Q

What is an organizational plan?

A

outlines employees and management levels and describe how the business will run

85
Q

What is an executive summary?

A

Summarizes your plan and states your objectives

86
Q

what is a vision statement?

A

provides a long-term picture of what the business is to become?

87
Q

What is a franchise?

A

It requires paying a fee to a firm that is already successful , regardless of profit

88
Q

What is a sole proprietorship?

A

Individual owner assumes expenses, receives profits, and bears all losses

89
Q

Which business type raises capital by issuing stock certificates or shares

A

corporations

90
Q

What business type has two or more people assume one another’s liability for debts?

A

partnership

91
Q

Which business type offers the protection of personal assets?

A

Corporation

92
Q

Which business type offers the advantage of a known name and brand recognition?

A

Franchise

93
Q

Which business type has trust as one of the requirements?

A

partnership

94
Q

Which business type has an individual owner that determines policies and has the last say in decision making?

A

sole proprietorship

95
Q

( T or F ) With a corporation, income tax is limited to the salary that you draw and not the total profits of the business.

A

True

96
Q

( T or F ) If you like to make your own rules and are responsible enough to meet all the duties and obligations of running a business, a franchise may be the best arrangement for you

A

False

97
Q

( T or F ) An S corporation is a type of ownership combining several features of corporation and partnership structures.

A

False

98
Q

( T or F ) One reason for going into a partnership arrangement is to have more capital to invest in a business; another is to have help running your operation.

A

True

99
Q

It takes most new shops about ______ to begin operating at full capacity.

A

six months

100
Q

Costs to create even a small salon, spa, or barbershop in an existing space can range from __________ per square foot.

A

$75-$125

101
Q

If you are opening a high-end business, you may want to plan for more room in the ________.

A

waiting area

102
Q

_______ should be the primary concern when it comes to a salon, spa, or barbershop’s layout.

A

maximum efficiency

103
Q

( T or F ) If an important client call while you are working with another client, you should take the call.

A

False

104
Q

( T or F ) In incoming call is often a client’s first impression of a business

A

True

105
Q

( T or F ) A good rule of thumb is to pick up the phone by the second ring

A

False (4th ring)

106
Q

( T or F ) The majority of beauty business is handled using the internet

A

False

107
Q

( T or F ) Answering the phone with a smile on your face will be reflected in your voice.

A

True

108
Q

__________ is/are essential to a profitable beauty business.

A

retail sales

109
Q

A a successful business owner, your largest expense will be _______.

A

employee payroll

110
Q

Which employee can serve as a salesperson and customer service representative, as well as perform certain administrative housekeeping tasks?

-Most junior employee
-most senior employee
-HR
-receptionist

A

receptionist

111
Q

An _________ can help to make clear what is expected of employees in exchange for pay increases.

A

Employee evaluation

112
Q

Which is not a necessary part of your salon layout/design?

-refrigeration for refreshments
-handicap-accessible facilities and doors
-ample aisle space
-restrooms for clients and employees

A

refrigeration for refreshments

113
Q

Fixtures, furniture, and equipment should be chose for the salon on cost, ________, utility, and appearance.

A

durabilty

114
Q

The only way to guarantee a successful and prosperous business to ________.

A

take excellent care of your clients

115
Q

What is a major difference between large and small salons?

A

large shops need receptionists, small shops don’t necessarily require them

116
Q

Which pertains to the rules and civil rights laws surrounding the hiring and firing of individuals?

A

EEOC

117
Q

________ is a specialty that covers the management of employees, as well as legality and various personnel policies.

A

HR

118
Q

an important tip to keep in mind for effective advertising is to _______.

A

know your clientele

119
Q

what is the best tool for guaranteeing, returning business?

A

Pre-booked appointments

120
Q

What is the modern version of “word-of-mouth “?

A

Viral marketing

121
Q

according to the professional beauty Association, all of the following are the top three ways that clients find service providers, except _____.

-Convenience of location
-Google searches
-Recommendations or refer
-advertisements

A

Google searches

122
Q

_______ is the selling of take-home maintenance products

A

Retailing

123
Q

an example of _________ is encouraging a client who is booked for a haircut to also get a facial.

A

Cross promoting

124
Q

Overall, how many visits will a client make in order to become a loyal customer?

A

At least three

125
Q

which business tool allows you to bridge, previous geographical, or cultural distances and reach of variety of people who may be interested in your services?

A

Social media

126
Q

______ is the adding on of additional services.

A

Up selling

127
Q

when utilizing email newsletters and advertisements, make sure to always include a(n) _______.

A

Unsubscribe link

cos 241 (13 decks)

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