Chapter F08-F10 review Flashcards
( T or F ) When taking a test, eliminate incorrect answers by crossing them out.
True
( T or F ) Look for any answer that fits the question, even if more than one choice may be true on a test.
False
( T or F ) When taking a test, pay special attention to words such as “and” and “then.”
False
( T or F ) If two choices are identical on a test, that means that one is probably wrong and the other is probably right.
False
( T or F ) When taking a test, read the entire question carefully, including all choices.
True
( T or F ) When taking a test, keep an eye out for the answer of one question being in the stem of another question.
True
( T or F ) If two choices are close or similar on a test, that means that one of them is probably right.
True
( T or F ) Do not guess if you do not now the answer on a test.
False
( T or F ) “All of the above” or similar responses, are rarely the correct choice on a test.
False
What type of shop has shops across the country, and even abroad, owned by one company?
Large national chains
What type of shop typically has 5 stations, and up to 40?
small independent shops
What type of shop has a parent company that makes decisions such as location, decor, and pricing?
franchises
What type of shop is located in trendy, upscale sections of large cities, luxury hotels, and resorts?
high-end shops or day spas
What type of shop is often located in busy, low-rent shopping center strips?
basic value-priced operations
What type of shop allows professionals to advance to specialized service positions?
independent chains
What type of shop is regulated by complex laws?
booth rental establishments
What type of shop offers high-priced services and luxurious extras?
high-end shops or day spas
What type of shop train professionals to work fast, with no frills?`
basic value-priced operations
What type of shop allows professionals to spend more time in consultation with clients?
mid-priced full service
What type of shop makes up the majority of shops?
small independent shops
What type of shop is the least expensive way of owning your own business?
booth rental establishment
( T or F ) Emphasize transferable skills on your resume.
True
( T or F ) Keep your resume lengthy and detailed.
False
( T or F ) Do not include computer skills on your resume.
False
( T or F ) Make your resume neat.
True
( T or F ) Focus on hobbies on a resume.
False
( T or F ) Make your resume difficult to read.
False
( T or F ) Avoid providing professional references on a resume.
False
( T or F ) Include your salary history on your resume.
False
( T or F ) Include all contact information on your resume.
True
( T or F ) Stress your accomplishments on a resume.
True
( T or F ) On your resume, make sure to tell the employer what they want to hear
False
( T or F ) When building a resume, use passive verbs.
False
( T or F ) Include a cover letter with your resume.
True
A general rule of thumb is to not speak for more than _______ minutes at a time during the interview.
2
A week after submitting your resume is generally sufficient time to _________.
make a follow-up contact
Choosing a salon, spa, or barbershop that _________ will increase your chances of success.
is best to match your skills
The first two steps in the process of securing employment are _________.
targeting and observing salons, spas, and barbershops
Which is not something that you should plan to bring with you to an interview?
A cover letter (sent when you first apply or submit your resume to a salon)
You should be prepared to have all of the following identification at an interview, except:
a) Social security number
b) driver’s license
c) birth certificate
d) contact information of former employees
c) birth certificate
What questions are illegal to ask in an interview?
“Are you a US citizen?”
“How old are you?”
“What is your native language?”
What questions are legal when asked in an interview?
“are you over the age of 18?”
“Are you physically able to perform this job?”
“In which languages are you fluent?”
( T or F ) When you become an employee, you will be expected to put the needs of the business and its clients ahead of your own.
True
( T or F ) Your coworkers will feel thankful if they are asked to take on your appointments.
False
( T or F ) Beauty and wellness school is an unforgiving environment.
False
( T or F ) In a job, you are unlikely to do work or perform services that are not your first choice.
False
( T or F ) If someone comes to you with tickets for a concert on a day when you are scheduled to work, you should call your manager to tell them you are taking the day off.
False
Booth renters:
-handle all money transactions
-are wholly responsible for clientele, supplies, record keeping, maintenance, accounting
Independent contractors:
-may (and needs to) renew their status periodically
-should receive form 1099-MISC from the shop owner
An employee:
-works on a salary commission, or salary-plus-commission basis
Great ways to “give yourself a raise” include all of the following, except ________.
a) retailing more
b) working more hours
c) decreasing service prices
d) spend less money
c) decreasing service prices
Being _________ is important when it comes to buying any goods or services.
an informed consumer
Personal budgets are ________.
tailored to your needs
Who is the best person to get advice from when it comes to managing your finances?
a bank officer
A personal budget should include line items in the categories _______ and income.
expenses
If you fail report earned income on your annual taxes, what can happen?
You can be fined or even face jail time
Complying with tax laws and rules for reporting income is what a(n) ________ beauty professional does.
ethical
Which day is a peak workday in most salons, spas, or barbershops?
Sunday
Which is one way that not paying taxes or not reporting earned income properly can impact you?
It can reduce the amount Social Security benefits available at retirement.
Defaulting on a personal loan can have serious impact on ______,
you credit
( T or F ) Ticket upgrading is aka upselling.
True
( T or F ) You should test all products available for you to sell so that you know what you’re selling.
True
( T or F ) Assume clients know nothing about the products you want to sell to them.
True
( T or F ) Adapt your approach and sales technique to meet the needs of your client.
True
( T or F ) Demonstrating the use of a product does not usually affect the success of your sales pitch.
False
( T or F ) Once you have established rapport with the client, emphasize the benefits of the product or service.
False
( T or F ) Pushing to close a sale before a client seems ready to make a decision usually results in a sale.
False
( T or F ) Being relaxed and friendly in your sales pitch is most effective.
True
( T or F ) The first step in selling products or services to the client is to establish rapport with the client and sell yourself!
True
( T or F ) It’s okay to tell white lies or slightly misrepresent the product or service you are attempting to sell.
False
What is a free and easy way to share information about your business, provide information about promotions and sales, and share beauty tIps, tricks, and trends?
a Facebook page for your business
_______ is now the preferred mode of communication for many people.
A reliable beauty professional means what?
giving the client the style they asked for.
Getting in touch with a client base you may not previously have had access to can happen by way of ________.
local business referrals
When is the best time to think about getting clients back into the salon, spa, or barbershop?
While they are still there
The best way to encourage clients to book another appointment is to __________.
talk to them
__________ can be used by existing clients to spread the word about your services or business; in return they can receive a discount on their next service appointment.
Business card referrals
A card swap is a great ay to utilize _____ for referrals.
local businesses
______ is a social media tool that clients can use to post reviews of your services and provide a rating of their overall experience.
Yelp
What is a marketing plan?
It outlines research obtained regarding the clients that the business will target
What are financial documents?
It includes projected financial statements and historical statements
What are supporting documents?
Includes owner’s resume, personal financial information, and legal contracts
What are business policies?
Ensures all clients and employees are treated fairly
What is a mission statement?
Describes key strategic influences of the business
What is an organizational plan?
outlines employees and management levels and describe how the business will run
What is an executive summary?
Summarizes your plan and states your objectives
what is a vision statement?
provides a long-term picture of what the business is to become?
What is a franchise?
It requires paying a fee to a firm that is already successful , regardless of profit
What is a sole proprietorship?
Individual owner assumes expenses, receives profits, and bears all losses
Which business type raises capital by issuing stock certificates or shares
corporations
What business type has two or more people assume one another’s liability for debts?
partnership
Which business type offers the protection of personal assets?
Corporation
Which business type offers the advantage of a known name and brand recognition?
Franchise
Which business type has trust as one of the requirements?
partnership
Which business type has an individual owner that determines policies and has the last say in decision making?
sole proprietorship
( T or F ) With a corporation, income tax is limited to the salary that you draw and not the total profits of the business.
True
( T or F ) If you like to make your own rules and are responsible enough to meet all the duties and obligations of running a business, a franchise may be the best arrangement for you
False
( T or F ) An S corporation is a type of ownership combining several features of corporation and partnership structures.
False
( T or F ) One reason for going into a partnership arrangement is to have more capital to invest in a business; another is to have help running your operation.
True
It takes most new shops about ______ to begin operating at full capacity.
six months
Costs to create even a small salon, spa, or barbershop in an existing space can range from __________ per square foot.
$75-$125
If you are opening a high-end business, you may want to plan for more room in the ________.
waiting area
_______ should be the primary concern when it comes to a salon, spa, or barbershop’s layout.
maximum efficiency
( T or F ) If an important client call while you are working with another client, you should take the call.
False
( T or F ) In incoming call is often a client’s first impression of a business
True
( T or F ) A good rule of thumb is to pick up the phone by the second ring
False (4th ring)
( T or F ) The majority of beauty business is handled using the internet
False
( T or F ) Answering the phone with a smile on your face will be reflected in your voice.
True
__________ is/are essential to a profitable beauty business.
retail sales
A a successful business owner, your largest expense will be _______.
employee payroll
Which employee can serve as a salesperson and customer service representative, as well as perform certain administrative housekeeping tasks?
-Most junior employee
-most senior employee
-HR
-receptionist
receptionist
An _________ can help to make clear what is expected of employees in exchange for pay increases.
Employee evaluation
Which is not a necessary part of your salon layout/design?
-refrigeration for refreshments
-handicap-accessible facilities and doors
-ample aisle space
-restrooms for clients and employees
refrigeration for refreshments
Fixtures, furniture, and equipment should be chose for the salon on cost, ________, utility, and appearance.
durabilty
The only way to guarantee a successful and prosperous business to ________.
take excellent care of your clients
What is a major difference between large and small salons?
large shops need receptionists, small shops don’t necessarily require them
Which pertains to the rules and civil rights laws surrounding the hiring and firing of individuals?
EEOC
________ is a specialty that covers the management of employees, as well as legality and various personnel policies.
HR
an important tip to keep in mind for effective advertising is to _______.
know your clientele
what is the best tool for guaranteeing, returning business?
Pre-booked appointments
What is the modern version of “word-of-mouth “?
Viral marketing
according to the professional beauty Association, all of the following are the top three ways that clients find service providers, except _____.
-Convenience of location
-Google searches
-Recommendations or refer
-advertisements
Google searches
_______ is the selling of take-home maintenance products
Retailing
an example of _________ is encouraging a client who is booked for a haircut to also get a facial.
Cross promoting
Overall, how many visits will a client make in order to become a loyal customer?
At least three
which business tool allows you to bridge, previous geographical, or cultural distances and reach of variety of people who may be interested in your services?
Social media
______ is the adding on of additional services.
Up selling
when utilizing email newsletters and advertisements, make sure to always include a(n) _______.
Unsubscribe link
