Chapter 8- Social Media

Question 1

What is SMIS?

Answer 1

SMIS stands for Social Media Information System

Question 2

What is SMIS used for?

Answer 2

sharing content among network of users

Question 3

What are the 5 components of SMIS

Answer 3

Hardware, Software, Data, Procedures, and People

Question 4

What is the value of social capital and how does it add value

Answer 4

the value of social capital is the number of relationships, strength or relationships, and resources controlled. It adds value in 4 ways:

• information
• influence
• social credentials
• personal reinforcement

Question 5

What are 3 revenue models of SM?

Answer 5

Advertising- pay-per-click, increases value

Freemium- offers users a basic service for free, and then charges a premium for upgrades or advanced features

Sales- apps and virtual goods, affiliate commissions, donations

Question 6

What is ESN

Answer 6

ESN stands for Enterprise Social Networks: software platform uses SM to facilitate cooperative work of people within and organization–used to improve communication, knowledge sharing, problem solving, and decision making