Chapter 8 - pt 1 (start of Mid-term II) Flashcards
competitive dynamics
Actions and responses undertaken by competing firms
competitor analysis
The process of anticipating rivals’ actions in order to both revise a firm’s plan and prepare to deal with rivals’ responses
multimarket competition
Firms engage the same rivals in multiple markets
mutual forbearance
Multimarket firms respect their rivals’ spheres of influence in certain markets and their rivals reciprocate, leading to tacit collusion
collusion
Collective attempts between competing firms to reduce competition
coordination
Formal or informal cooperation among competitors
tacit collusion
Firms indirectly coordinate actions to reduce competition by signaling to others their intention to reduce output and maintain pricing above competitive levels
explicit collusion
Firms directly negotiate output, fix pricing, and divide markets
cartel
An entity that engages in output fixing and price fixing, involving multiple competitors. Also known as a trust.
trust
Cartel
antitrust law
A law that attempts to curtail anti-competitive business practices such as cartels and trusts
prisoner’s dilemma
In game theory, a type of game in which the outcome depends on two parties deciding whether to cooperate or defect
game theory
A theory that focuses on competitive and cooperative interaction (such as in a prisoner’s dilemma situation)
concentration ratio
The percentage of total industry sales accounted for by the top four firms
price leader
A firm that has a dominant market share and sets “acceptable” prices and margins in the industry
capacity to punish
Having sufficient resources to deter and combat defection
market commonality
The degree to which two competitors’ markets overlap
sphere of influence
Dominance acknowledged by competitors
cross-market retaliation
Retaliation in other markets when one market is attacked by rivals
fighter brand
A brand (and subsidiary) designed to combat low-cost rivals while protecting the incumbent’s premium offerings
resource similarity
The extent to which a given competitor possesses strategic endowments comparable to those of the focal firm
Chapter 8 title
Managing Competitive Dynamics